Complimentary event will discuss an integrated approach to leveraging customer data for business intelligence.

Service Objects, the leading provider of real-time Customer Data Validation, invites businesses to participate in an informative webinar entitled "Customer Data Validation: Making Better Decisions About the Customers You Serve" which will be held on August 29, 2023, at 11am PST/ 2pm EST. Attendees will learn how leveraging accurate and up-to-date customer data enables businesses to make informed business decisions.

The webinar will discuss how Service Objects' industry-leading Customer Data Validation improves the accuracy and depth of customer data while providing valuable insights that drive better decisions that benefit both businesses and their customers.

Participants from the webinar can expect to learn the mechanics of Customer Data Validation, encompassing contact verification, data augmentation, cross-checking and deriving an actionable quality score for each contact record, as well as the role accurate customer data plays in market intelligence, personalization, compliance, fraud risk mitigation and delivering a superior customer experience.

"Accurate and genuine customer data is the foundation for strategic decision-making, and our customers look to us as their trusted partner to keep this data up-to-date and verified," said Geoff Grow, CEO of Service Objects. "This webinar will demonstrate how Customer Data Validation leverages our comprehensive and authoritative data sets and powerful AI to enable businesses to make more informed business decisions."