Seguno Software, the winner of Shopify's 2024 Build Award for Best App, has just launched Shopify Connect for Canva, a game-changing two-way integration that enhances the design and marketing workflows for Shopify businesses. This groundbreaking partnership with Canva eliminates the need for constant downloads, uploads, and data transfers, allowing seamless content creation between the two platforms.

Bringing Two Powerhouses Together

The new Shopify Connect for Canva integrates Shopify's e-commerce platform with Canva’s visual communication suite, simplifying design processes, saving time, and improving productivity for brands.

Chris Geiss, Co-founder and CEO of Seguno, highlighted the motivation behind this innovation:

"We were one of the first to embed Canva into our email marketing app. Over the years, a common pain point became clear: too much time is spent downloading, uploading, and hunting for product imagery when working in Canva. So, we created Shopify Connect to give that time back."

With this integration, brands can streamline product imagery and design tasks, improving visual storytelling for social media, email campaigns, direct mail, and other marketing collateral—all without leaving their creative workflows.

Key Benefits of Shopify Connect for Canva

1. Save Time with Streamlined Workflows

• The integration eliminates repetitive tasks like downloading, uploading, and searching for product images.
• Users can now directly search Shopify product media within Canva and drag-and-drop designs effortlessly.

2. Two-Way Media Movement

This integration allows seamless movement of content in both directions:

• From Shopify to Canva: Users can add product images and designs to their visual content effortlessly.
• From Canva to Shopify: Edited and custom-designed images can be exported back into Shopify directly.

3. Improved File Management

• Shopify Connect provides instant access to media assets, improving organization and reducing friction in content workflows.
• Businesses can easily maintain consistency across product photos and design campaigns.

4. Enhance Marketing Channels

Users can now quickly scale their design efforts across:

• Social media campaigns
• Email newsletters
• Direct mail campaigns
• Sales presentations
• Product packaging

Early reports indicate that Shopify Connect for Canva reduces design task time by up to 50%.

Canva's Perspective

Anwar Haneef, Head of Ecosystem at Canva, shared his thoughts on the integration's value:

"Time is at a premium for every marketer and business owner. With this more streamlined workflow, Canva and Shopify users will be able to focus more on crafting engaging content and growing their businesses."

This partnership highlights how businesses can prioritize creativity and strategy instead of navigating cumbersome workflows.

How It Works

To fully utilize this integration, users will need to install both apps:

• Shopify Connect for Canva (via Shopify)
• Canva Connect for Shopify (via Canva)

The integration ensures that workflows between Shopify and Canva are seamless, reducing barriers to efficient design and content sharing.

The new Shopify Connect for Canva by Seguno marks a significant step forward for Shopify and Canva users looking to streamline design, save time, and boost creative workflows. By integrating these two essential tools into a frictionless experience, Seguno empowers brands to focus less on technical hurdles and more on storytelling, design, and growth.