Scoop Analytics Raises $3.5M to Revolutionize Business Analytics with Spreadsheets | Martech Edge | Best News on Marketing and Technology
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Scoop Analytics Raises $3.5M to Revolutionize Business Analytics with Spreadsheets

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Scoop Analytics Raises $3.5M to Revolutionize Business Analytics with Spreadsheets

Scoop Analytics Raises $3.5M to Revolutionize Business Analytics with Spreadsheets

Business Wire

Published on : Jun 20, 2024

New capital will accelerate company’s mission to revolutionize data analytics tools for operations teams

  • Announcement: Scoop Analytics, a business analytics tool powered entirely by spreadsheets, has raised $3.5 million in seed funding.
  • Purpose of Funds: The new funds will be used to expand Scoop's features, enabling users to easily gather data from any application, blend it from different sources, and create visually compelling data stories.

Seed Funding Details

  • Lead Investor: Ridge Ventures
  • Other Participants: Industry Ventures, returning investor Engineering Capital
  • New Board Member: Yousuf Khan, Ridge Ventures partner and former CIO

CEO Statement

  • CEO: Brad Peters
  • Quote: “With the support and added expertise of these partners, Scoop is strongly positioned to eliminate the wasted time and money companies spend preparing data for business analytics and empower operations teams in finance, marketing, and revenue.”

Industry Context

  • Traditional Challenges:
    • High investments in data warehouses
    • Long setup times for business analytics capabilities
    • Limited self-service analytics
  • Scoop’s Solution:
    • Easy access to and combination of data
    • Repeatable and automated data storytelling
    • No need for large investments or data team involvement

Investor Statement

  • Investor: Yousuf Khan, Ridge Ventures
  • Quote: “Scoop’s mission to deliver data analytics in a form factor that doesn’t require a data team is making the dream of self-service business intelligence a reality.”

Founders’ Background

  • Founder: Brad Peters
    • Early career as a financial analyst at Morgan Stanley
    • Led analytics product at Siebel, basis of Oracle Business Intelligence
    • Founded Birst in 2005, sold to Infor in 2017
  • Co-founder & CTO: Gabe Jakobson
    • Led visualization team at Birst
  • Co-founder & Head of Customer: Janet Gehrmann
    • Led SMB go-to-market at Birst

Customer Testimonial

  • Customer: Scott Whitaker, head of finance at Codesmith
  • Quote: “Scoop allows our operations teams and execs to immediately work with any data in our business using only the spreadsheet skills they already have.”
  • Summary: Scoop Analytics is transforming the business analytics landscape by making data accessible and usable through simple spreadsheet skills.
  • Future Outlook: With the new funding and experienced leadership, Scoop is poised to empower businesses of all sizes to leverage their data efficiently.