Reynwood Communications Launches TextAware to Enable Business Texting via Existing Phone Lines | Martech Edge | Best News on Marketing and Technology
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Reynwood Communications Launches TextAware to Enable Business Texting via Existing Phone Lines

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Reynwood Communications Launches TextAware to Enable Business Texting via Existing Phone Lines

Reynwood Communications Launches TextAware to Enable Business Texting via Existing Phone Lines

Business Wire

Published on : Jun 9, 2025

In a move to modernize business communication and enhance customer engagement, Reynwood Communications, a leading provider of hosted voice and unified communications solutions for small and mid-sized businesses (SMBs), has announced the official launch of TextAware.

Powered by Clerk Chat, TextAware empowers businesses to send and receive text messages directly through their existing business phone numbers, eliminating the need for disruptive number porting or complicated configurations.

A Seamless Extension of Voice: Why TextAware Matters

TextAware is fully integrated into Reynwood’s hosted voice platform, allowing customers to enable SMS communication on the same numbers they already use for voice calls. This marks a strategic evolution in Reynwood’s product suite, enhancing business responsiveness and operational efficiency while maintaining control, professionalism, and compliance.

“This is a natural evolution of Reynwood’s mission to make business communication more intelligent, responsive, and accessible,” said Rich Kelly, Founder and CEO of Reynwood Communications.

“With TextAware, powered by Clerk Chat, our clients can now turn their existing phone lines into modern messaging engines – without compromising quality, security, or compliance.”

Capabilities: More Than Just Text Messaging

TextAware isn't simply an SMS forwarding tool—it is a business-grade messaging platform designed for operational scale and regulatory adherence. Highlights include:

  • No Number Porting: Businesses keep their current phone numbers, avoiding service disruptions.

  • 10DLC Compliance: Supports proper registration for carrier-verified business texting.

  • AI-Enhanced Interactions: Automate responses and intelligently route inquiries.

  • Voice & SMS Separation: SMS services run independently of voice, ensuring no call interference.

  • CRM Sync: Bi-directional sync with CRM platforms for enhanced data and engagement tracking.

  • Bulk Messaging: Ideal for campaigns, notifications, and operational updates.

  • Security and Privacy: End-to-end encryption and opt-in/out controls meet enterprise standards.

These features are particularly critical for SMBs navigating the complex terrain of digital customer service while trying to match the responsiveness of enterprise competitors.

Strategic Collaboration: Reynwood x Clerk Chat

TextAware is the result of a strategic partnership with Clerk Chat, a pioneer in business texting solutions. The collaboration combines Reynwood’s expertise in VoIP and unified communications with Clerk Chat’s robust SMS messaging infrastructure and compliance capabilities.

“Partnering with Reynwood allows Clerk Chat to reach innovative businesses that prioritize meaningful customer connections,” said Alexander Haque, CEO and co-founder of Clerk Chat.

“Together, we’re making it easier for companies to engage with their audiences through the messaging channels they already know and trust.”

Why This Launch Matters for SMBs

With consumer expectations for instant communication at an all-time high, SMS remains one of the most effective and widely-used channels, boasting open rates over 90%. Yet, many SMBs have lacked a reliable, secure, and scalable solution for integrating SMS into their existing workflows—until now.

TextAware democratizes access to modern communication tools, enabling:

  • Local retailers to confirm orders or appointment reminders.

  • Legal and financial firms to engage clients securely and compliantly.

  • Service companies to streamline field communications and updates.

  • Sales teams to close deals faster through instant follow-ups.

Designed with Compliance and Future Growth in Mind

Compliance with A2P 10DLC standards, GDPR, and opt-in/out mechanisms ensures that businesses using TextAware are protected from penalties and customer backlash. As text messaging becomes increasingly regulated, TextAware offers future-proof messaging built for growth.

From AI-powered workflows to potential integrations with platforms like HubSpot, Salesforce, or Zendesk, Reynwood and Clerk Chat are paving the way for intelligent, automated, and regulation-compliant messaging.

Final Thoughts

With the launch of TextAware, Reynwood Communications extends its position as a trusted leader in SMB communication by delivering a much-needed bridge between traditional voice service and modern messaging convenience.

This rollout underscores a broader shift toward unified, omnichannel communication strategies—even for smaller enterprises with limited IT resources.

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