As the boundaries between digital and physical retail continue to blur, ShopLiftr is pioneering a transformative approach to retail advertising. Leveraging a phygital strategy, the platform integrates cutting-edge digital tools with in-store experiences to deliver hyper-personalized, engaging campaigns. With digital advertising expected to dominate 82.8% of ad spending by 2026, ShopLiftr empowers brands and retailers to connect with consumers and drive measurable results.

1. Data-Driven Technology for Personalization

• Processes ~200,000 active trade promotions monthly from the top 300 US retailers.
• Proprietary database accumulated 1.75M unique trade promotions in 2024.
• AI-powered language detection and geotargeting enhance multilingual ad experiences.
• Real-time synchronization of promotions with in-store offers ensures seamless messaging.

2. Real-Time Dynamic Pricing

• Enables dynamic pricing adjustments for competitive edge.
• Trigger-based personalization adapts to weather, time, and local events.
• Predictive targeting improves engagement rates by up to 50%.

3. Seamless Omnichannel Integration

• Transcends traditional advertising with display, video, and DOOH formats.
• Adapts to all screen sizes, creating a unified consumer journey.
• Connects in-store and online experiences via mobile and digital signage.

4. Scalable Creative Solutions

• Handles complex, large-scale campaigns with efficiency.
• Created 105 weekly creative variations for a grocery retailer in Q4 2024.
• Reduces time and costs while maintaining brand consistency.

5. Meeting Evolving Consumer Behavior

• Aligns with 62% of shoppers using digital offers over traditional methods.
• Digital in-store advertising expected to grow by 46%.
• Bridges the gap between online and offline retail to meet consumer expectations.

6. Proven Performance Metrics

• Retail partners report a 29% increase in store traffic and 12:1 ROAS.
• Case study: 7.7% sales lift and $465k in incremental sales for a frozen food manufacturer.

ShopLiftr’s phygital approach is reshaping retail advertising by unifying digital engagement with in-store experiences. From hyper-personalization to scalable creative solutions, the platform empowers brands to achieve unmatched consumer engagement and sales results. By bridging the gap between physical and digital retail, ShopLiftr ensures a seamless and impactful journey for today’s shoppers.