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Reach Agency Joins TikTok Marketing Partner Program as Creative Partner

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Reach Agency Joins TikTok Marketing Partner Program as Creative Partner

Reach Agency Joins TikTok Marketing Partner Program as Creative Partner

PR Newswire

Published on : May 16, 2025

Reach Agency, a leading full-service creator marketing agency, proudly announces its official badge as a TikTok Marketing Partner, joining the platform’s exclusive Marketing Partners Program. Recognized specifically in the program’s Creative category, Reach Agency stands out as a best-in-class creative company with deep expertise in TikTok marketing.

Gabe Gordon, Co-Founder and CEO of Reach Agency, said,
"This recognition further reinforces Reach Agency's position at the forefront of the creator economy. It validates our deep understanding of emerging platforms and trends—and how we translate that into impactful, culturally relevant work for our clients."

What It Means to Be a TikTok Creative Partner

As a TikTok Creative Partner, Reach Agency helps brands produce and optimize high-performing TikTok content for both organic reach and paid advertising campaigns. The agency offers end-to-end support, from creative production to creator management, delivering the volume and quality of content necessary to sustain continuous engagement and campaign performance.

Melissa Yang, Global Head of Marketing Partnerships and Industry Education at TikTok, said,
"TikTok's creative partners are a powerful resource—bringing expert strategy, from managing creators to producing high-quality content to help brands further connect their communities on TikTok."

Proven Success and Industry Recognition

Reach Agency is trusted by top advertisers such as Nestlé and Unilever to build and scale their TikTok presence. Known for authentic collaborations rather than one-off sponsored posts, Reach Agency has successfully integrated creators like Alix Earle, Ilona Maher, Meghan Trainor, and Lance Bass with major brand campaigns, delivering content that resonates on TikTok’s “For You” pages.

The agency has earned multiple awards for its TikTok campaigns, highlighting its ability to bridge the gap between creators and brands with creativity at the core.

Looking Ahead

Reach Agency’s inclusion in TikTok’s Marketing Partner Program signals an exciting future, promising continued innovation and leadership in the creator economy. As brands increasingly prioritize authentic content and community engagement, Reach Agency is positioned to help them thrive on TikTok and beyond.