Ramdam, the AI-powered platform revolutionizing user-generated content (UGC) production for advertisers, has successfully closed a $3.15 million seed funding round. This round, led by The Moon Venture, Paris Region Venture Fund, and Data Tech Fund, with additional support from BPI (Banque Publique d’Investissement), marks a significant milestone in Ramdam’s growth as a premier solution for brands looking to leverage social media for sales. The new funding will be used to enhance technological capabilities and facilitate the company’s expansion into the U.S. and European markets.

The Birth of Ramdam

Founded in early 2023 by co-founders Xavier de Baillenx, Emmanuel Lemoine, and Benjamin Combes—who previously launched Pretty Fun Therapy, later acquired by Match Group—the inspiration for Ramdam arose from a challenge in boosting user acquisition for one of their mobile apps. A pivotal moment occurred when a TikTok creator ad campaign dramatically increased the app's visibility and downloads, leading them to create Ramdam: an automated platform that utilizes AI to connect advertisers with the most effective creators, streamlining the entire process from creative brief to final post.

Xavier de Baillenx, Co-founder and CEO of Ramdam, stated, “Ramdam was born from our firsthand experiences in navigating the complexities of digital advertising. Our platform is designed to be both simple and highly effective, optimizing ad performance without the creative lottery guesswork—where brands often have to rely on trial and error, hoping their ads resonate. While our current focus is on UGC, we see vast potential for expanding our approach to all types of creators and helping brands to secure the most strategic collaborations possible.”

Funding Round Highlights

The $3.15 million funding round reflects Ramdam's rapid market traction and growth. The investment was led by The Moon Venture, a prominent French VC fund supported by notable industry figures such as the former CEO of Parfums Dior and the current CEO and president of Hennessy. Additional backing came from the Paris Region Venture Fund, managed by Karista, and Data Tech Fund, a U.S.-based firm led by former Facebook data leaders, focusing on AI-driven startups.

Distinctive Approach to UGC Production

Ramdam sets itself apart by sourcing and analyzing thousands of creators worldwide across platforms like TikTok, Instagram, and YouTube. The ads produced can be effortlessly utilized across these channels, enhancing the campaign's reach and effectiveness. Unlike traditional creator marketplaces, Ramdam employs AI to identify the most suitable profiles for each campaign, generate insightful creative briefs, and automate communication processes including delivery timelines, contracts, and invoicing all within hours. This comprehensive, data-driven strategy increases the chances of creating viral content, granting brands direct control over their social media success in a short timeframe.

Global Reach and Client Base

Since its inception, Ramdam has developed a global network that spans over 50 countries and 10 languages, providing access to more than 50,000 creators. The platform has already collaborated with over 100 clients, reinforcing its position as a key player in the UGC production landscape.