marketing
Published on : Jun 4, 2025
Radicle Science, a health tech leader in clinical evidence for wellness and natural products, announces the appointment of Liya Sharif Lancia as its new Chief Marketing Officer. This key leadership addition supports Radicle’s mission to transform precision wellness globally through trusted, evidence-based solutions.
Over 20 years of expertise in transformative marketing, communications, and brand strategies.
Past leadership roles include VP of Marketing at Qualcomm, leading global teams and executing the largest corporate rebrand in Qualcomm’s history.
Co-founder of AI and data tech company Cercle, focused on healthcare transformation for women.
Background in psychology (UC San Diego) and interior architecture/design (Academy of Arts, San Francisco).
Former professional Russian ballerina with a unique creative perspective.
Sharif Lancia aims to leverage marketing to build brand love, open new customer channels, and create lasting value.
She joins Radicle at a transformative growth phase to help drive the company’s global expansion and evidence-based wellness revolution.
Co-founders Pelin Thorogood and Dr. Jeff Chen highlight Sharif’s combination of creativity and strategic discipline as vital for Radicle’s next growth chapter.
Radicle Science has doubled clinical trials annually and studied over 70,000 Americans in blinded placebo-controlled trials since 2021.
The company is redefining research by harnessing technology, science, and real-world data.
Appointment of Dr. Rob Sinnott as Senior Strategic Advisor to further enhance growth.
Radicle Science’s growing presence at major healthtech events, including the Plug and Play Silicon Valley Summit and Nutriform Business Days.
Focus on AI’s impact on precision health and nutraceutical innovation showcased by Radicle’s leadership.
Liya Sharif Lancia’s arrival as Chief Marketing Officer marks a pivotal step for Radicle Science in accelerating its mission to democratize wellness through clinical evidence and cutting-edge technology. With strong leadership and expanding global influence, Radicle is set to shape the future of personalized, evidence-based health solutions.
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