Pyxl Acquires Cobble Hill to Supercharge Creative Services and Global Lead Generation Capabilities | Martech Edge | Best News on Marketing and Technology
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Pyxl Acquires Cobble Hill to Supercharge Creative Services and Global Lead Generation Capabilities

marketing digital transformation

Pyxl Acquires Cobble Hill to Supercharge Creative Services and Global Lead Generation Capabilities

Pyxl Acquires Cobble Hill to Supercharge Creative Services and Global Lead Generation Capabilities

Business Wire

Published on : Jun 12, 2025

Pyxl, a full-service digital agency with a 17-year legacy, today announced the acquisition of Cobble Hill, a nationally and internationally recognized digital marketing firm based in Charleston, SC. This strategic acquisition strengthens Pyxl’s creative and performance marketing capabilities while expanding its global service delivery network.

The acquisition marks a major milestone in Pyxl’s growth strategy, aimed at scaling its digital transformation services for clients across industries including healthcare, technology, tech-enabled services, hospitality, and retail.

“We are thrilled to welcome Cobble Hill to the Pyxl family,” said Bonnie Winter, President of Pyxl. “Their creative vision and proven track record in conversion-focused campaigns make them the perfect complement to Pyxl’s digital strategy and engineering strength. This partnership unlocks new value for our clients by bringing together best-in-class expertise in both creativity and measurable performance.”

Cobble Hill to Retain Brand Identity and Leadership

Under the acquisition agreement, Cobble Hill will continue operating under its established brand, retaining its leadership team and Charleston-based operations. Clients will see no disruption in service—only an expanded menu of strategic offerings powered by Pyxl’s national footprint and engineering depth.

“This isn’t a change to Cobble Hill’s DNA,” added Austin Dandridge, Founder & CEO of Cobble Hill. “It’s an evolution. By joining forces with Pyxl, we can deliver even greater creative and technical impact for our clients—from high-conversion paid media campaigns to full-scale digital experiences.”

What This Acquisition Brings to Market

Combined, Pyxl and Cobble Hill offer:

  • Expanded Lead Generation Capabilities: Strategic and creative integration to accelerate growth via full-funnel, performance-driven campaigns.

  • Award-Winning Creative Talent: Elevated brand storytelling, visual identity, and UX/UI design across digital touchpoints.

  • Data-Driven Performance Marketing: Continuous campaign optimization powered by advanced analytics and testing.

  • Cross-Platform MarTech Expertise: Deep expertise across HubSpot, Klaviyo, and other leading platforms to drive integrated customer engagement.

  • Strategic Content Development: Thought leadership and educational content that nurtures leads and builds authority.

  • Engineering & Development Excellence: Custom web and app development capabilities to bring marketing strategies to life.

“Pyxl has been a strategic growth partner for us over the last six years,” said Scott Farace, CMO at Celero Commerce. “Their acquisition of Cobble Hill strengthens their ability to deliver transformative marketing solutions. This is great news for Pyxl, Cobble Hill, and all of us who work with them.”

A New Chapter in Global Digital Marketing Innovation

With this acquisition, Pyxl and Cobble Hill will continue to serve clients throughout the U.S. and Europe, supporting B2B, DTC, and B2B2C business models. The combined force delivers scalable, innovative marketing solutions backed by full-service execution—creative, strategic, and technical.

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