/prompt. Enhances Augmented Intelligence with New Chief Science Officer and Managing Director of Strategy | Martech Edge | Best News on Marketing and Technology
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/prompt. Enhances Augmented Intelligence with New Chief Science Officer and Managing Director of Strategy

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/prompt. Enhances Augmented Intelligence with New Chief Science Officer and Managing Director of Strategy

/prompt. Enhances Augmented Intelligence with New Chief Science Officer and Managing Director of Strategy

PR Newswire

Published on : Jul 29, 2024

/prompt., the platform company behind Lippe Taylor and twelvenote, has announced two significant executive hires aimed at strengthening its Augmented Intelligence and strategic capabilities. The new appointments are Seth Duncan as Chief Science Officer and Kirsty Whelan as Managing Director of Strategy & Planning. These additions reflect the agency’s commitment to integrating cutting-edge technology and strategic insights into its operations.

New Executive Hires

  • Seth Duncan - Chief Science Officer:

    • Background: Former Chief Data Officer at Real Chemistry with nearly a decade of experience in commercial launches and marketing campaigns.
    • Responsibilities: Develop and expand the tech stack to include generative AI, machine learning, and user-friendly advanced mathematics tools. Promote company-wide adoption of data science and behavioral science models.
    • Goals: Democratize data-inspired insights and enhance the agency’s technological adaptability to new platforms.
  • Kirsty Whelan - Managing Director of Strategy & Planning:

    • Background: Former roles at Weber Shandwick and Imre, with expertise in bridging data analytics with creative campaign execution.
    • Responsibilities: Foster a culture of strategy within the agency and among clients. Leverage /prompt.'s Augmented Intelligence capabilities to create impactful Storymaking moments.
    • Goals: Enhance strategic opportunities and drive data-driven insights for client success.

Statements from Leadership

  • Paul Dyer, CEO of /prompt.: Expresses excitement about the new hires and the agency’s focus on embracing Augmented Intelligence, data science, and strategic curiosity.
  • Seth Duncan: Highlights the importance of agility in adopting new technologies and the potential for future innovations in technology.
  • Kirsty Whelan: Focuses on leveraging data and strategic insights to drive impactful client campaigns and agency growth.

Impact and Future Plans

  • Immediate Actions: Both Duncan and Whelan have quickly integrated into the agency, working with clients and expanding their teams.
  • Future Outlook: The new hires are set to play a crucial role in advancing /prompt.’s capabilities and enhancing its strategic and technological offerings.

The recent appointments of Seth Duncan and Kirsty Whelan mark a pivotal moment for /prompt. The addition of these seasoned executives underscores the agency’s commitment to leading in Augmented Intelligence and strategic innovation. With their expertise, /prompt. is poised to drive significant advancements in technology and strategic planning for its clients.