PromoRepublic AI wants to be your brand’s field team — without needing a field team.

PromoRepublic, known for its multi-location marketing platform, just launched PromoRepublic AI, a full-fledged ecosystem of AI Assistants and Agents aimed at solving the long-standing bottlenecks in local marketing execution. It’s not just another layer of automation — this AI-native stack is designed to address why so many campaigns stall at the local level.

With over 25,000 locations and 10+ brand groups in its network, PromoRepublic has spotted a clear pattern: local teams struggle to keep up with essential tasks like updating listings, replying to reviews, or even publishing brand-compliant posts. Marketing plans don’t translate into action, and the brand experience becomes fragmented.

What’s New: AI-Driven Local Execution

PromoRepublic AI tackles this operational disconnect head-on by automating day-to-day tasks while still allowing teams to maintain creative and strategic control. The offering includes:

• Composer: Crafts brand-safe, localized content and replies at scale.

• Assistant: Delivers brand-level and location-specific insights via natural language queries.

• Agents: Automate routine actions like social publishing, listings management, and review responses.

This system works with or without human involvement, meaning it’s as useful to lean teams as it is to large, decentralized ones. A 24/7 chat and voice interface ensures accessibility and continuous learning from user interaction.

Unified Data, Unified Execution

One standout feature: PromoRepublic AI isn’t running blind. It's backed by a centralized data warehouse that ingests GA4, Google Search Console, POS, and CRM data, giving everyone from HQ to local managers access to a single source of marketing truth. With this backbone, PromoRepublic AI enables full-funnel visibility, making it easier to tailor local strategies and measure ROI in real time.

“Generic automation falls short for complex multi-brand enterprises,” said Roxy Badun, Head of Product and Customer Success at PromoRepublic. “Our AI workflows let you set the rules while the system handles execution.”

Early Results Show Promise

Early adopters are already seeing results: over 70% location activation within three months. The biggest wins? Automating responses, distributing hyper-local campaign kits, and syncing content and data across digital platforms. For brands juggling scale and consistency, this could be a game-changer.

The Bigger Picture

In a crowded martech landscape where "AI-powered" is often just window dressing, PromoRepublic is betting on executional depth. With local discoverability tied directly to bottom-line performance, especially for franchises and brand groups, automating the final mile of marketing could be the competitive edge that sticks.

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