Permission.io & impact.com Redefine Affiliate Marketing with Web3 Rewards | Martech Edge | Best News on Marketing and Technology
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Permission.io & impact.com Redefine Affiliate Marketing with Web3 Rewards

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Permission.io & impact.com Redefine Affiliate Marketing with Web3 Rewards

Permission.io & impact.com Redefine Affiliate Marketing with Web3 Rewards

Business Wire

Published on : Feb 13, 2025

Permission.io, a pioneer in Web3 advertising technology, is partnering with impact.com, the world’s leading partnership management platform, to revolutionize affiliate marketing with crypto-powered rewards. Through this collaboration, brands can enhance consumer trust and engagement by rewarding users with ASK tokens—a privacy-first incentive model that aligns with GDPR and CCPA compliance.

With over 350,000 users and $45 million in rewards distributed, Permission.io is transforming traditional marketing into an interactive, value-driven experience.

Benefits of the Partnership

1. Enhanced Engagement for Advertisers

  • Advertisers can integrate Web3 rewards into their campaigns via impact.com’s 1,000+ technology partners.
  • Transforms passive impressions into active user participation, increasing conversions.

2. Consumer-Centric Rewards Model

  • Consumers earn ASK tokens for engaging with affiliate content.
  • Incentives create a direct stake in the brands they love, fostering long-term loyalty.

3. Real-Time Insights for Brands

  • Access real-time engagement data to optimize marketing efforts.
  • Strengthen trust-driven relationships with audiences through transparent incentives.

Why This Matters for Marketers

The digital marketing landscape is evolving, and Permission.io’s Web3-powered incentives offer:

  • Higher Engagement & Conversions: Crypto rewards drive greater user interaction and advocacy.
  • Sustainable Brand Loyalty: Consumers opt in for meaningful, long-term brand relationships.
  • Future-Proof Privacy Compliance: Opt-in model ensures alignment with global data regulations.

Industry Impact

"This collaboration unlocks new opportunities for brands to seamlessly integrate Web3-powered incentives into their marketing strategies,” said Charlie Silver, CEO of Permission.io. “By bridging Web2 and Web3, we’re not just redefining affiliate marketing—we’re creating real, measurable value for brands and consumers alike.”

As marketing shifts towards consumer empowerment, this signals the next evolution of affiliate marketing, where brands, advertisers, and consumers all benefit from a fair, transparent, and value-driven economy.