PCI Pal®, the global SaaS provider of secure payment solutions, has tapped Kathy Varney as its new Chief Marketing Officer, signaling a push to accelerate enterprise growth and strengthen partner engagement worldwide.

Varney brings over 20 years of experience scaling B2B technology brands and leading high-performing marketing teams across SaaS, AI, and healthcare technology sectors. Her previous roles include CMO at Holon Solutions, Global Brand Marketing lead at LogMeIn (now GoTo), and Senior VP of Marketing at Blue Cross Blue Shield of Massachusetts.

Driving Growth Through Strategic Marketing

According to CEO James Barham, Varney will spearhead PCI Pal’s expanded marketing engine and go-to-market strategies, focusing on enterprise customer acquisition and deeper engagement with channel partners. Based in the U.S., she will leverage her regional expertise to grow North American operations while supporting the company’s global expansion in EMEA and APAC.

“Joining PCI Pal at this stage of growth is incredibly energizing,” Varney said. “Organizations worldwide are prioritizing data protection and experience-driven solutions. PCI Pal’s cloud-native, partner-centric platform is more relevant than ever. I look forward to elevating our brand and supporting customer success across all regions.”

Reinforcing Global Momentum

PCI Pal’s secure payment solutions are deployed in more than 50 countries, serving some of the world’s most regulated industries, including financial services, healthcare, retail, and government. The appointment of Varney reinforces the company’s focus on partner enablement, customer-centric innovation, and long-term global growth.

With Varney at the helm of marketing, PCI Pal aims to further integrate its offerings with leading CCaaS, CRM, and payment gateway platforms, while supporting enterprise clients and AI providers seeking secure, flexible, and industry-agnostic payment solutions.