Parks Associates has revealed the Advisory Board and the key topics for its upcoming eighth annual Future of Video: Business of Streaming conference. The event will be held from November 18-20, 2025 at the Marina del Rey Marriott Hotel in Marina del Rey, California. This conference will bring together industry-leading experts dedicated to shaping the future of digital entertainment and video experiences, providing insights into the latest trends, innovations, and challenges within the streaming video sector.

Advisory Board Members

The 2025 Advisory Board consists of influential executives representing leading companies across media, entertainment, and technology. Their expertise and insights are instrumental in addressing the evolving trends and consumer behaviors influencing video services and distribution. Here are some of the key advisory board members:

• JP Abello, Sr. Director of Product Management, Comcast

• Josh Arensberg, CTO, Media & Entertainment, Verizon

• Carolyn Bisson, Executive Director Research, Warner Bros

• Shane Cannon, President & Founder, Vidgo

• Hollie Choi, President & CEO, OTT.X

• Nick Colsey, Vice President, Sony

• Jill Goldfarb, SVP, Streaming TV, Trusted Media Brands

• Ashane Govind, Manager, Partner Strategy, Peacock TV

• Philippe Guelton, Global President, Canela TV

• Irene Gustaitis, Head of Insights, Prime Video & Amazon MGM Studios

• Samuel Harowitz, Senior Vice President, Content Acquisitions & Partnerships, Tubi

• Ashley Hovey, Chief Digital Officer, The CW Network

• Mike Levy, SVP, Global Rights Acquisition, FloSports

The board's diverse backgrounds and extensive experience will help guide discussions on the most pressing topics in the future of video.

Topics for the Future of Video 2025

The 2025 Future of Video conference will cover several critical topics shaping the future of streaming and video services, including:

1. Innovations in Content Discovery and Personalization
   Exploring how personalization and AI-driven recommendations are transforming user experiences in content discovery.

2. Monetization Strategies and Ad-supported Streaming Models
   Delving into the latest ad-supported models and revenue strategies in the streaming ecosystem.

3. The Growth of Connected TV Platforms and Digital Ecosystems
   Understanding the rise of Connected TV (CTV) platforms and how digital ecosystems are reshaping viewing habits.

4. Rights Management and Global Content Distribution
   Examining the challenges and solutions related to content rights and global distribution in an increasingly digital world.

5. Next-generation Viewer Engagement and User Experience Design
   Focusing on the next-generation approaches to enhancing viewer engagement and designing seamless, intuitive user experiences.

Findings from Parks Associates Research

Parks Associates’ latest research highlights several trends in the streaming landscape:

• As of Q3 2024, 57% of subscribers across eight leading streaming services, including MAX, Netflix, Disney+, and others, are opting for basic tiers with ads.

• 61% of households that canceled a streaming service in the past 12 months cited price sensitivity, emphasizing the increasing value-driven decisions.

• 57% of users switch services when they can’t find content to watch, while 50% are frustrated by canceled or removed shows.

Looking Ahead

The Future of Video conference will bring together top executives and thought leaders to discuss innovative solutions and strategies for the rapidly evolving streaming market. By exploring the changing consumer behaviors and the rise of new business models, the conference will offer a roadmap for stakeholders in the video industry to navigate the future of streaming.