technology
PR Newswire
Published on : Jul 19, 2024
Parasoft, a global leader in software testing and quality solutions, proudly announces the appointment of Joanna Schloss as its new Chief Marketing Officer (CMO). With an impressive career spanning over 25 years, Schloss is set to bring transformational growth to Parasoft, leveraging her extensive experience with both Global 500 companies and startups.
1. Role and Responsibilities:
- Overseeing Parasoft's Global Marketing team.
- Leading the advancement of Parasoft's next phase of rapid growth.
- Shaping an expanded go-to-market strategy.
- Showcasing product innovation.
- Enhancing market awareness.
- Deepening customer engagement.
2. Strategic Vision and Goals:
- Driving Parasoft's entry into new markets.
- Capitalizing on emerging opportunities.
- Leveraging AI for automated testing solutions.
- Pioneering the next era of software development.
3. Background and Achievements:
- Over 25 years of experience in the tech industry.
- Significant achievements in testing, AI, big data analytics, and open source technologies.
- Previous roles at SmartBear and Dell.
- Proven track record in product marketing, developer relations, and data insights.
4. Leadership Perspective:
- Schloss’s enthusiasm for technology and innovation.
- Commitment to secure, compliant, and purpose-driven products.
- Focus on fostering genuine loyalty in the customer base.
5. Leadership Team and Company Vision:
- Elizabeth Kolawa, CEO of Parasoft, expresses excitement for Schloss’s appointment.
- Strategic vision for marketing efforts and market expansion.
- Anticipation of Schloss’s impact on growth and success.
Joanna Schloss’s appointment as CMO marks a significant milestone for Parasoft. Her vast experience and strategic vision are set to drive Parasoft’s growth, enhance market presence, and lead the industry in innovative software testing solutions. To learn more about Joanna Schloss and the leadership team, visit Parasoft's Leadership Page.