ising and visibility initiative designed to support The Filipino American Museum in Las Vegas (TFAM) while spotlighting local leaders, entrepreneurs, and advocates.

The campaign aims to enroll 100 Legacy Circle Members, each committing to a $1,500 total contribution structured to ensure both direct nonprofit support and sustainable media visibility:

• $1,000 donated directly to The Filipino American Museum in Las Vegas

• $500 allocated to professional video podcast production and promotional visibility

Direct Support for Cultural Preservation

The $1,000 museum donation goes directly to TFAM and supports operational costs, cultural programming, preservation initiatives, and long-term sustainability. By routing donations straight to the museum, the program emphasizes financial transparency and donor confidence—a growing priority in community-based fundraising initiatives.

“This project is about legacy, transparency, and community impact,” said Jocelyn Bett, Co-Founder and CEO of Optimize Media Marketing. “By clearly separating the museum donation from production sponsorship, we ensure the museum receives direct support while honoring contributors with meaningful visibility.”

Visibility as a Force Multiplier

The remaining $500 sponsorship funds the production and promotion of a professionally produced video podcast feature, designed to amplify both the donor’s story and the cultural mission of TFAM. The sponsorship covers filming, editing, multi-platform distribution, and promotional support across OMM’s local and community-focused media network.

As part of the Local Visibility Legacy Package, each Legacy Circle Member receives:

• A professionally produced video podcast interview, recorded either on-site at TFAM or at the OMM office and studio

• Strategic promotion across high-visibility community media platforms

• Official recognition as a TFAM Legacy Circle Member

Podcast interviews will be hosted by Jocelyn Bett and filmed inside the museum when possible, creating a setting that connects personal stories with Filipino American history, culture, and advocacy.

Multi-Platform Community Reach

Each Legacy Circle feature will be distributed across OMM’s community media ecosystem, including:

• FilipinoSpotlights.com

• FilipinoTownLVDirectory

• LasVegasSpotlights.com

This multi-channel approach is designed to extend reach beyond a single audience, helping donors increase local visibility while reinforcing awareness and engagement around TFAM’s mission.

Open Through April 30

The Legacy Circle Giving Project is open now through April 30, with all museum donations made directly to The Filipino American Museum in Las Vegas. OMM emphasizes that this structure ensures clarity, accountability, and measurable community impact.

By combining cultural philanthropy with modern storytelling and media amplification, the Legacy Circle Giving Project reflects a growing trend toward impact-driven visibility—where support for community institutions and personal brand storytelling reinforce one another.

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