OPIC Technologies Unveils Spatial 3D Livestream for Retail | Martech Edge | Best News on Marketing and Technology
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OPIC Technologies Unveils Spatial 3D Livestream for Retail

marketing digital transformation

OPIC Technologies Unveils Spatial 3D Livestream for Retail

OPIC Technologies Unveils Spatial 3D Livestream for Retail

EIN Presswire

Published on : Jun 10, 2025

As digital commerce evolves, brands are looking for ways to deliver more authentic, immersive experiences to online shoppers. OPIC Technologies, Inc., a pioneering force in Spatial Livestream Technology, is leading this transformation. By enabling live, 3D product demonstrations, OPIC empowers retailers to showcase their offerings in real time with unprecedented visual depth and realism—redefining how customers interact with products in a digital environment.

Features of OPIC’s Spatial Livestream Technology

1. Immersive 3D Shopping Experiences

  • Enables retailers to present products in spatial 3D livestreams, simulating in-store exploration.

  • Customers can:

    • View products from all angles in real-time.

    • See material textures, reflections, and light behavior.

    • Evaluate items like shoes, handbags, or jewelry with true-to-life detailing.

2. Real-Time, Spatial Product Demonstrations

  • Goes beyond flat, static videos with dynamic product behavior.

  • Retailers can demonstrate:

    • How fabric drapes and moves on a model.

    • How accessories shimmer under different lighting.

    • How shoes flex or behave when in motion.

3. 3D Virtual Try-Ons for Fashion and Beauty

  • Supports live demonstrations of garments and cosmetics on models in real-time.

  • Helps customers visualize:

    • How makeup shades look on different skin tones.

    • How apparel fits and moves on various body types.

  • Builds stronger confidence in purchase decisions by bridging the gap between digital and physical try-ons.

4. Consumer-Centric Advantages

  • Shoppers gain:

    • Enhanced product visualization.

    • Realistic representations of color, scale, and movement.

    • A more interactive and informative decision-making process.

5. Brand Benefits and Scalability

  • Drives increased engagement and reduced return rates through better-informed purchases.

  • Scalable for brands of all sizes—from emerging D2C startups to enterprise-level retailers.

  • Combines 3D video precision with the immediacy of live content to create high-impact digital storefronts.

OPIC Technologies is setting a new standard in digital commerce with its Spatial Livestream Technology. By merging real-time interaction with 3D precision, the company helps brands break the limitations of traditional e-commerce and create immersive, trust-building experiences for customers. As consumer expectations evolve, spatial livestreaming is becoming a critical component for brands that want to stay competitive, transparent, and truly engaging.

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