OpenWeb, a leading community platform connecting over 5,000 premium publishers and 150 million monthly users, has announced a significant addition to its leadership team with the appointment of Steven Goldberg as Senior Vice President of Partner Success. This move underscores OpenWeb's commitment to fostering community-driven growth for publishers while enhancing user engagement and revenue opportunities.

1. Steven Goldberg’s Role at OpenWeb

• As SVP of Partner Success, Goldberg will:
  • Provide strategic guidance to publishers, helping them grow engaged communities.
  • Enhance user lifetime value through innovative engagement techniques.
  • Drive new revenue streams by leveraging community-driven insights.

2. Leadership Expertise from Industry Giants

• Goldberg’s 25+ years of experience include:
  • Leading Business Development at LiveRamp, focusing on publisher solutions.
  • Serving as Director of Publisher Solutions at Spotify, aiding in audience growth.
  • Developing the Facebook Audience Network as Vertical Lead at Meta.
• His extensive background equips him to navigate challenges in the rapidly evolving media landscape.

3. OpenWeb’s Vision for Publishers and Communities

• Tim Harvey, CEO of OpenWeb, emphasized Goldberg's impact:
  • “Steven’s expertise will strengthen our offering, enhance industry collaboration, and empower publishers to build vibrant, sustainable communities on the open internet.”
• OpenWeb’s goals:
  • Help publishers build direct connections with their audiences.
  • Ensure the open internet remains profitable for publishers, safe for users, and fair for advertisers.

4. Industry Context and Challenges

• Media companies face challenges such as:
  • Intensifying competition for user attention.
  • The need to own audience data to reduce reliance on third-party platforms.
• OpenWeb’s platform offers solutions that:
  • Encourage community engagement.
  • Leverage audience insights for sustainable growth.

Steven Goldberg’s appointment as SVP of Partner Success signals OpenWeb’s dedication to empowering publishers in today’s dynamic media environment. With Goldberg’s wealth of experience and OpenWeb’s innovative platform, publishers can expect enhanced tools and strategies to deepen audience relationships, drive revenue, and thrive in the open internet ecosystem.