automation technology
Business Wire
Published on : Oct 30, 2025
Ooma, Inc., a leading provider of business and consumer communications services, has announced that its Ooma Office business phone system now integrates with Zapier, a no-code automation platform that connects over 8,000 popular business applications. The new integration empowers small and medium-sized businesses (SMBs) to automate repetitive tasks, streamline data flow, and eliminate manual updates between Ooma and their favorite business tools.
With this integration, Ooma Office administrators can easily connect their account within Zapier and tap into key Ooma triggers—such as New Call, SMS, or Call Recording events. Once configured, these triggers can automatically initiate workflows across other platforms. For instance, an incoming call could instantly log details in Google Sheets or send a real-time notification to a Slack channel.
The integration also supports Actions, allowing users to execute Ooma events based on activity in other apps. For example, when a new contact is added in Google Contacts, Zapier can automatically save it as a Personal Contact in Ooma Office. This bi-directional flexibility enables dynamic, time-saving automations that keep systems synchronized without manual input.
The Zapier connection builds on Ooma’s growing suite of integrations designed to enhance business communication and workflow efficiency. Ooma Office already connects with leading business tools such as Salesforce, QuickBooks, and Square, offering users a unified hub for managing communications, sales, and operations.
“We’re excited to see what our customers can do with the freedom and power of automated workflows built with Zapier,” said Dennis Peng, Senior Vice President of Product Management at Ooma. “We expect they’ll find new ways to make Ooma Office even more productive.”
The integration reflects a broader industry trend toward no-code automation—a movement allowing businesses to connect systems and streamline workflows without developer support. Platforms like Zapier have become indispensable for SMBs seeking to scale operations, reduce administrative overhead, and improve response times in a competitive digital landscape.
By embedding automation directly into its communications platform, Ooma positions itself as more than a VoIP provider—it’s now part of the automation-first movement redefining how modern teams operate.
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