Newsweek CEO and owner Dev Pragad has announced the promotion of Danielle Varvaro to Chief Revenue Officer (CRO), solidifying the company’s focus on accelerating revenue growth and expanding advertising capabilities.

Leadership Vision

Varvaro, who previously served as Head of Advertising Sales, will now lead Newsweek’s global sales strategy, driving brand collaborations, multi-channel innovation, and premium advertising solutions.

"Danielle has been an invaluable leader, driving growth and expanding our advertising capabilities. Her strategic vision strengthens Newsweek’s position as an industry leader," said Dev Pragad, CEO of Newsweek.

Varvaro added, “I’m honored to take on this role and further build on Newsweek’s momentum. Our commitment to innovation and high-quality journalism creates a powerful platform for advertisers and partners.”

Varvaro’s Impact and Experience

Since joining Newsweek in March 2024, Varvaro has:

Expanded Advertising Capabilities – Secured major brand partnerships.
Led Revenue Growth Initiatives – Strengthened Newsweek’s advertising footprint.
Transformed Digital Media Strategies – Advanced multi-channel sales efforts.

Before Newsweek, Varvaro drove ad revenue at The Messenger, led global sales at Group Nine Media and Vice Media, and spearheaded advertising solutions at Microsoft Advertising. Her career began at Sony Music, shaping her expertise in media and advertising.

What’s Next for Newsweek?

Enhanced Advertising Solutions – Expanding digital and branded content strategies.
Stronger Brand Partnerships – Deepening engagement with global advertisers.
Scalable Revenue Growth – Strengthening Newsweek’s market presence.

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