artificial intelligence digital transformation
GlobeNewswire
Published on : May 20, 2025
The name Napster is back and not just as a nostalgic callback to the early 2000s file-sharing revolution. Infinite Reality™, a leader in immersive digital services, has officially rebranded as Napster Corporation. With this bold move, the company is launching a transformative new AI division Napster AI along with its flagship product: Napster Spaces.
This rebrand represents more than a change in name; it's a clear strategic shift to capitalize on the booming market of agentic AI, projected to grow from $5.2 billion in 2024 to nearly $200 billion by 2034. By merging immersive web experiences with real-time, intelligent AI video agents, Napster Corp is signaling its intent to lead the charge into the next era of interactive digital engagement.
Napster Corp revives the iconic Napster brand, associating its new tech-driven vision with digital disruption and cultural relevance.
The rebranding consolidates Infinite Reality’s assets (Thunder Studios, iR Studio, Talent X, and others) under a single, unified identity.
The brand identity shift aligns with Napster’s strategic focus on AI, immersive web, and dynamic commerce solutions.
Napster AI will serve as the company’s dedicated division for AI-powered products and services.
This move positions Napster Corp to capitalize on rapid market growth in agentic AI, expected to increase 43.8% annually.
Napster AI aims to humanize digital interactions by merging AI capabilities with natural human-like behavior and voice-video communication.
Napster Spaces turns static websites into intelligent, real-time experiences through generative AI video chat agents.
These agents can act as concierges, sales reps, or customer support—embedded directly into web pages or served as standalone microsites.
Powered by Touchcast’s technology (soon to be acquired by Napster Corp in a $500M deal), it enables zero-code deployment in minutes.
One-click deployment: Users can launch their AI-powered Space without any coding.
Multimodal AI agents: Each agent understands and communicates using text, video, audio, and visuals, adapting to the context in real-time.
Three deployment options: Full Page, Embed, or Agent-Only widgets allow complete flexibility in how AI is integrated.
Multilingual and personalized: Conversations happen in multiple languages, customized to brand tone and customer context.
Customer Support: AI agents offer instant answers, reducing the need for human reps during off-hours or high-volume periods.
Sales Enablement: AI agents guide prospects through product features, benefits, and purchase options in real time.
Training and Onboarding: Internal teams can receive hands-on training with personalized AI coaches embedded on portals or LMS platforms.
Entertainment & Fan Engagement: Brands in sports, music, or streaming can create interactive experiences for fans, powered by familiar avatars or characters.
Free beta trial includes 500 minutes of AI video chat.
The Starter Plan offers 50 hours/month at $49—significantly more affordable than competitors charging ~$10/hour.
The tiered pricing makes Napster Spaces accessible to startups and SMBs, not just enterprise customers.
Touchcast’s generative AI tech + Infinite Reality’s immersive tools + Thunder Studio’s production capabilities = a comprehensive media-tech ecosystem.
Napster Corp is uniquely positioned to offer a full-stack platform blending web3, spatial computing, and AI-driven engagement.
Consolidating brands under Napster aims to boost cross-functional synergy, unify branding, and create exponential value.
With its rebranding to Napster Corp and the launch of Napster AI and Napster Spaces, the company is boldly redefining what digital interaction looks like. It’s not just about adapting to the agentic AI trend—Napster Corp is intent on shaping it.
From enabling real-time, embodied AI interactions on the web, to merging immersive content with predictive intelligence, Napster is back—and it's more than a name. It’s a vision for an intelligent, dynamic, and humanized web, built for the future of commerce, media, and customer engagement. Brands and agencies that want to future-proof their digital strategy should pay close attention: the new Napster is here to disrupt again.