digital experience technology
Published on : Aug 14, 2025
When it comes to accessibility, “good enough” isn’t good enough anymore—especially for organizations serving people who depend on it most. That’s why Motability Operations, the UK-based company behind the Motability Scheme, has chosen AudioEye as its new digital accessibility partner.
AudioEye (Nasdaq: AEYE), known for blending automation with human expertise, will help the organization raise the accessibility and compliance standards of its websites and digital platforms. The timing is strategic: Motability Operations is preparing to launch a refreshed website, and accessibility will be baked in from day one.
While the market is full of “quick fix” accessibility widgets, AudioEye’s approach combines industry-leading automation with hands-on testing and tailored fixes from accessibility professionals. That’s what clinched the deal for Motability Operations after evaluating several providers.
The organization needs a platform that can scale, adapt to changing regulations, and still meet the nuanced needs of its audience—many of whom rely on accessible tech to navigate essential services.
The Motability Scheme isn’t just a convenience—it’s a lifeline. It enables people receiving a qualifying disability allowance to access affordable, accessible vehicles, keeping them connected to work, healthcare, education, and community life.
According to Motability Operations, the program’s impact is measurable:
Two extra working days per week on average for Scheme users
£1.50 in economic benefit for every £1 of disability allowance spent
34,000 UK jobs supported directly or indirectly
In that context, digital accessibility becomes more than a compliance checkbox—it’s part of the infrastructure of economic participation and social inclusion.
Accessibility standards and expectations have been tightening globally. In the UK, the Public Sector Bodies Accessibility Regulations (and similar laws elsewhere) are pushing organizations to meet WCAG standards. Meanwhile, lawsuits over inaccessible websites continue to rise in the US, making accessibility a priority in corporate digital strategies.
By partnering with AudioEye, Motability Operations is signaling it’s not just reacting to regulations—it’s future-proofing its digital presence.
“Accessibility is embedded in their mission,” said AudioEye CEO David Moradi. “We’re proud to support them in delivering experiences that evolve with their customers’ needs.”
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