Monetate, the leading personalization platform for eCommerce brands, has launched Monetate Analytics Cloud, an enterprise-grade solution seamlessly integrated with Snowflake’s Data Cloud. This new offering eliminates data silos and enables businesses to directly analyze their experimentation and personalization data, enhancing ROI measurement from digital experience investments.

Unlocking the Full Potential of Experience Data

As marketing technology stacks consolidate, organizations need to connect insights from digital programs to broader business outcomes. Analytics Cloud addresses this by providing direct access to Monetate’s powerful analytics data within Snowflake, enabling:

Faster Insights – Eliminate exports and complex ETL processes with direct data access and daily updates.
Unmatched Flexibility – A thoughtfully designed data schema allows limitless customization for precise business analysis.
Clear ROI Measurement – Businesses can demonstrate the financial impact of personalization and testing efforts, empowering data-driven decision-making.

A Commitment to Seamless, Data-Driven Personalization

"Monetate Analytics Cloud represents our commitment to helping enterprises derive maximum value from their experience data by making it accessible where they already manage their most critical business insights," said Eric Rosado, Chief Product Officer of Monetate. "By eliminating data silos, we're enabling more sophisticated analysis and helping our customers demonstrate clear ROI from their optimization efforts."