Mitto and MoEngage Launch Strategic Customer Communications Partnership | Martech Edge | Best News on Marketing and Technology
Mitto and MoEngage Launch Strategic Customer Communications Partnership

customer engagement communications

Mitto and MoEngage Launch Strategic Customer Communications Partnership

Mitto and MoEngage Launch Strategic Customer Communications Partnership

PR Newswire

Published on : Feb 22, 2024

Mitto, a dominant global omnichannel communications provider announced today that it entered a strategic partnership with MoEngage, an industry-leading insight-led customer engagement platform, to optimize WhatsApp Business and SMS communication quality and cost-efficiency while elevating the customer experience. Mitto will now be part of the MoEngage Catalyst partner program that focuses on helping brands scale at speed. 

This collaboration empowers MoEngage users to:

  • Leverage Mitto's advanced SMS API and WhatsApp Business communication solutions to engage and support customers worldwide with two-way, individualized conversations
  • Cost-effectively amplify their reach with Mitto's proprietary AI-routing platform, which proactively monitors carrier networks, runs simulations, and analyzes and prioritizes traffic to mitigate problems, identify the best message path, and provide the fastest delivery speeds at the lowest price points
  • Drive sales, boost retention, and deepen customer connections with personalized campaigns, prompt 24/7 support, and loyalty programs
  • Effortlessly segment customers, customize messaging, monitor key performance indicators in real-time, and increase efficiency with event-triggered automation
  • Tap into Mitto's global network of over 800 direct carrier connections

By uniting abilities, Mitto and MoEngage allow brands to optimize ROI and deliver extraordinary conversational experiences to consumers worldwide.

"We believe that our collaborative efforts with Mitto will help businesses delight customers with unforgettable, hyper-personalized experiences across high-impact channels that make them feel seen, heard, and understood, " stated Raviteja Dodda, MoEngage® Inc. Founder and CEO.

"Our partnership with MoEngage reinforces our commitment to not just empowering brands with innovative communication tools but to reshaping the future of how businesses interact and care for customers," Andrea Giacomini, Mitto CEO, said.