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Mitchell Leiman Joins iPromote as CEO to Lead Digital Advertising Growth

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Mitchell Leiman Joins iPromote as CEO to Lead Digital Advertising Growth

Mitchell Leiman Joins iPromote as CEO to Lead Digital Advertising Growth

Business Wire

Published on : Jan 16, 2025

iPromote, a leading online advertising platform specializing in programmatic digital advertising solutions, has announced the appointment of Mitchell Leiman as its new CEO, effective January 6, 2025. With a robust background in the technology and digital marketing sectors, Leiman is poised to lead iPromote into a new era of growth and innovation.

1. Key Highlights of the Announcement

  • Mitchell Leiman appointed CEO of iPromote to usher in a new chapter of growth and expansion.
  • iPromote specializes in programmatic advertising solutions tailored to businesses of all sizes.

2. Mitchell Leiman’s Vision for iPromote

  • Leiman's Statement
    • Expressed enthusiasm for iPromote’s mission to make digital advertising accessible for all businesses.
    • Emphasized plans to scale the company’s technology platform and enhance market impact.
  • Commitment to Resellers
    • Focus on expanding solutions that empower resellers to support their clients’ digital advertising success.

3. Leiman’s Professional Background

  • Over two decades of experience in technology and digital marketing.
  • Previous roles include:
    • General Manager of Digital Marketing Solutions and WordStream at Gannett.
    • Leadership positions at Cimpress/Vistaprint and Constant Contact.
    • Partner at Bain & Company.

4. Statements from iPromote Leadership

  • Jason Brown, Co-Founder of iPromote
    • Praised Leiman’s leadership, experience, and alignment with the company’s mission.
    • Expressed confidence in Leiman’s ability to accelerate growth while driving innovation.
  • Company's Mission
    • Continues to focus on transforming digital advertising accessibility and success.

5. Investor Support and Strategic Growth

  • iPromote’s primary investor, Cohere Capital, remains committed to supporting the company’s next phase of expansion.
  • Plans to leverage Leiman’s expertise to deliver greater value to partners worldwide.

With Mitchell Leiman at the helm, iPromote is set to scale its programmatic advertising solutions and reinforce its commitment to making digital advertising accessible and impactful for businesses of all sizes. Supported by a strong investor foundation and a visionary leader, iPromote is well-positioned for a successful 2025 and beyond.