Meltwater, in collaboration with Microsoft, introduces Meltwater Copilot as part of its Mid-Year Release, enhancing data interaction for communications and marketing professionals. This AI-driven assistant leverages Microsoft technology to streamline access to real-time insights directly within Microsoft Teams.

Meltwater Copilot: Enhancing Data Accessibility

• Integration with Microsoft Stack: Utilizes Microsoft Azure OpenAI Service and Microsoft 365 for enhanced functionalities.
• Features: Real-time insights, sentiment analysis, competitive benchmarking, accessible via Teams environments.
• User Interaction: Enables natural language queries like "What are the top 5 stories impacting this industry?" and "Tell me the sentiment of those stories."

Impact on Communications Professionals:

• Democratizing Insights: Provides easy access to complex data through conversational AI, saving time and enhancing efficiency.
• Workflow Integration: Seamlessly integrates into existing workflows, empowering teams with actionable insights.
• Innovative Use Cases: From daily digests to AI-powered influencer discovery, enhancing strategic decision-making.

Industry Recognition and Deployment:

• Live Unveiling: Presented at Meltwater Summit in NYC, showcasing its transformative capabilities.
• Global Deployment: Initially available to select Meltwater and Microsoft customers, with broader rollout expected.

Meltwater Copilot represents a significant leap in leveraging AI for communications and marketing, aligning with user needs for intuitive, data-driven insights. This collaboration underscores Meltwater's commitment to innovation and enhancing user productivity in the digital era.