marketing sales
Published on : Jun 3, 2025
MediaCo, a leading multimedia company serving multicultural audiences in the U.S., has announced key senior leadership appointments to drive strategic growth and innovation across its audio and video platforms. These promotions highlight MediaCo’s commitment to expanding its market presence and delivering enhanced value to partners and audiences.
Leadership Appointments:
Brian Fisher – Senior Vice President, Video Sales:
Oversees all video sales across MediaCo’s television network and streaming platforms.
Drives growth through advertising innovation and strategic revenue development.
Brings extensive experience from Turner Broadcasting, Bloomberg Media, Tribune Media, and Disney ABC Television Network, where he helped pioneer network streaming.
Danny Lowry – Senior Vice President, Audio Sales:
Leads national audio sales strategies and strengthens strategic partnerships.
Has a 27-year career in radio and multimedia sales with a strong focus on multicultural media.
Previously held leadership roles at Univision, managing station operations and national radio divisions.
Joined MediaCo in 2019, elevating the company’s audio sales division in Dallas and Houston.
Luis Fernández-Rocha – Senior Vice President, Local Video Sales:
Guides MediaCo’s local television sales initiatives.
Brings over 30 years of Hispanic media experience, including leadership at TelevisaUnivision.
Expertise in market expansion and strategic partnerships to connect advertisers with multicultural audiences.
These leadership changes mark a new chapter for MediaCo as it strengthens its position in multicultural media. CEO Albert Rodriguez emphasizes that the expertise and passion of Brian Fisher, Danny Lowry, and Luis Fernández-Rocha will be instrumental in driving the company’s growth across its video and audio platforms.
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