Bicoastal marketing and PR agency Marketing Maven just added another feather to its cap — an A+ accreditation from the Better Business Bureau (BBB), the highest rating awarded by the organization. The recognition signals not just operational excellence but also a steadfast commitment to transparency and ethical business practices—qualities often promised, less often proven.

The A+ rating, achieved by scoring between 97 and 100 on the BBB’s 100-point scale, evaluates businesses on trust, honesty, responsiveness, safeguarding privacy, and integrity. For a communications firm, those principles aren’t just good ethics—they’re good business.

“As a BBB-accredited business with the best rating available, we have a long and proven track record of satisfied customers,” said Lindsey Carnett, Founder, CEO, and President of Marketing Maven. “We are dedicated to the BBB accreditation principles—advertising honestly, facilitating trust, being transparent, honoring promises, being responsive, and embodying integrity in all dealings.”

Founded with a focus on integrated marketing, Marketing Maven has built a reputation across diverse industries including healthcare, finance, professional services, nonprofit, travel, and technology—serving clients both in the U.S. and internationally. This latest accolade caps a record-setting year for the firm, reinforcing its standing among top-tier PR agencies navigating today’s crowded, credibility-conscious market.

Why It Matters

In an era when brand trust is fragile and misinformation runs rampant, BBB accreditation still serves as a meaningful benchmark for integrity. For PR firms—whose core product is communication—such third-party validation underscores the value of ethical storytelling and client accountability.

Competitors may chase virality, but Marketing Maven’s latest win reminds the industry that trust remains the ultimate currency in marketing.

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