Luxury Presence Unveils Autonomous AI Marketing Team for Real Estate Agents | Martech Edge | Best News on Marketing and Technology
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Luxury Presence Unveils Autonomous AI Marketing Team for Real Estate Agents

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Luxury Presence Unveils Autonomous AI Marketing Team for Real Estate Agents

Luxury Presence Unveils Autonomous AI Marketing Team for Real Estate Agents

Business Wire

Published on : Jul 31, 2025

Luxury Presence, the AI marketing platform serving more than 65,000 residential real estate professionals, has launched its fully autonomous AI Marketing Specialist Team—a first-of-its-kind innovation designed to manage digital marketing end-to-end without requiring human intervention or prompts.

Powered by the company’s proprietary PresenceAI technology, the autonomous team consists of four always-on AI agents:

  • AI Lead Nurture Specialist – Responds instantly to website leads, nurturing prospects until they’re ready to speak with an agent.

  • AI SEO Specialist – Optimizes listings and blog content to improve local and national search visibility.

  • AI Ads Specialist – Manages digital ad campaigns, adapting in real-time to performance metrics.

  • AI Blog Specialist – Generates hyper-local, branded blog content to boost authority and SEO.

Built over four years by a team of 100+ engineers, PresenceAI draws from a rich dataset of over 60 million annual site visitors and usage data from 30% of The Wall Street Journal’s top 100 agents. The platform integrates real-time MLS data, first-party behavior insights, and generative AI guardrails to deliver expert-level digital marketing at scale—without human bandwidth.

“The best agents don’t have time to be full-time marketers,” said Malte Kramer, Founder and CEO of Luxury Presence. “We created this AI team to give them expert marketing support—without the overhead.”

Each AI specialist operates autonomously but under human quality control. Agents can review all changes via a real-time dashboard. According to the company, the system has achieved a 99.51% approval rate from beta testers, indicating near-universal agent trust.

Agents like Sherry Lawrence, a top producer in Chattanooga, are already seeing results. “It’s powerful to have the AI Lead Nurture Specialist handling client communication while I focus on deals,” she said.

Set to officially launch on August 4, the AI SEO and Blog Specialists will be included with Luxury Presence’s Brand plan, while the Ads and Lead Nurture Specialists are part of the Leads Pro plan. A Social Media Specialist is also in development, designed to automate branded social content tailored to each agent’s voice.

 

Luxury Presence, founded in 2016, supports over 15,000 real estate businesses and operates more than 50,000 websites. With $75M in ARR and $52M in funding from investors like Bessemer Venture Partners and Zillow co-founder Spencer Rascoff, the company is scaling rapidly—now growing at 34% annually, with expectations to hit 40% by year-end.

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