Lightricks Launches AI-Driven LTX Studio for Video Storyboarding and Prototyping | Martech Edge | Best News on Marketing and Technology
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Lightricks Launches AI-Driven LTX Studio for Video Storyboarding and Prototyping

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Lightricks Launches AI-Driven LTX Studio for Video Storyboarding and Prototyping

Lightricks Launches AI-Driven LTX Studio for Video Storyboarding and Prototyping

Business Wire

Published on : Aug 22, 2024

LTX Studio removes waitlist, offering free and paid subscription options with unique professional features

Lightricks, the AI innovators behind popular apps like Facetune, Videoleap, and Photoleap, have announced the public beta release of LTX Studio, the first AI-driven storyboarding and prototyping platform. This platform is designed for creative film and marketing professionals, offering real-time generative and editing solutions that enhance visual storytelling. With new features like increased character and frame control and multi-user collaboration, LTX Studio pushes the boundaries of video production.

1. AI-Driven Storyboarding and Prototyping

  • LTX Studio integrates proprietary AI research from Lightricks with the latest licensed and open-source generative AI models.
  • This platform redefines the creative process by streamlining video production planning and execution.
  • LTX Studio empowers creative professionals—from filmmakers to advertising agencies—to visualize, storyboard, and pitch their concepts with unprecedented efficiency and control.

2. Enhanced Collaboration for Creative Teams

  • LTX Studio’s new Collaboration feature enables teams to work together more efficiently with live edit views.
  • Future updates will include additional collaborative tools, such as commenting and suggestion capabilities, enhancing the creative workflow.

3. Advanced Character and Frame Control

  • The platform now includes Character Acting features that sync realistic voices with lip movements, allowing users to customize facial gestures and dialogues.
  • Users can generate voice from text using AI or upload original voice files, with future updates to include voice switching and complete scene editing.
  • The Generation Control feature provides users with more accuracy in creating desired frames and motion through tools like Frame Creator and Keyframe Control.

4. Case Study: eToro's AI-Generated Advertisement

  • Financial services company eToro recently used LTX Studio to create an AI-generated advertisement aired during the Paris Olympics.
  • This case study demonstrates LTX Studio’s ability to produce high-quality, realistic video content, showcasing its potential for brands to create compelling visual stories.

5. Pricing Model

  • LTX Studio offers a tiered pricing model, allowing users to experience the platform for free with limited generative AI capabilities.
  • Users can select from various plans based on their monthly generative time needs, with custom plans available for enterprises and larger teams.

LTX Studio is a groundbreaking AI-driven platform that revolutionizes the creative process for video production. With features like enhanced collaboration, advanced character acting, and precise generation control, it empowers creative professionals to bring their ideas to life with ease. As demonstrated by the recent eToro case study, LTX Studio offers a powerful tool for brands looking to create high-quality visual stories.