Rain the Growth Agency, a leading independent full-service advertising agency, has promoted Kyle Eckhart to Chief Operating Officer (COO). Previously serving as Senior Vice President, Growth, Eckhart has been with the agency for nearly 20 years, showcasing leadership, innovation, and alignment with the agency’s core values and vision.

Eckhart’s Journey at Rain the Growth Agency

• Started as a Media Account Coordinator and advanced through leadership roles in Client Services.
• Played a key role in supporting top clients such as Humana, Vonage, SimpliSafe, Microsoft, 1-800 Contacts, and Chewy.
• Integrated client needs with the agency’s expertise in creative, media, strategy, and analytics.

Leadership in Business Development & Innovation

• Led business development and marketing efforts since 2013, staying ahead of industry trends.
• Championed future-focused initiatives, including:
  • Responsible AI implementation within agency operations.
  • Modernizing video offerings in linear TV, CTV/streaming, social, and digital.
• Focused on adapting the agency’s positioning to meet evolving client demands.
• Drove consistent 10%+ compounded annual growth rate in new business revenue.
• Spearheaded major client acquisitions including Dr. Squatch, Shutterfly, Curology, Betterment, Babbel, Shopify, and SciPlay.

Vision as Chief Operating Officer

• Will refine and implement operational strategies aligned with the agency’s long-term goals.
• Aims to enhance efficiency, growth, and resource optimization.
• Will continue to lead innovation and product development while serving as an executive lead on key client accounts.

Leadership Endorsement

• Jane Crisan, CEO of Rain the Growth Agency, highlighted Eckhart’s process-driven mindset and ability to challenge the status quo as key assets for leading the agency’s operational excellence.
• Eckhart expressed enthusiasm about driving growth and maintaining the agency’s competitive edge in an evolving industry.