Our FDA approved and patented Air Purification Units Sure to Wow TikTok Shopping Enthusiasts. This press release highlights the strategic move by Kronos Advanced Technologies Inc. to leverage TikTok’s popularity, drawing parallels to other successful integrations by major companies and emphasizing the platform’s significant user base and engagement potential.

Kronos Advanced Technologies Inc., a leader in air purification solutions and indoor air quality (IAQ) monitoring, is excited to announce the prelaunch of its e-commerce store, KronosAIR, on TikTok. This strategic move aims to leverage TikTok's popularity in the U.S. to reach a wider audience and engage with potential customers in innovative ways.

1. Strategic Use of TikTok for E-Commerce

• Launching KronosAIR on TikTok to capitalize on the platform’s immense popularity.
• Follows the successful integration of TikTok by companies like Starbucks, Disney, and HubSpot.
• Aims to create a dynamic shopping experience through engaging video content.

2. TikTok’s Growing Influence

• TikTok's rapid growth with over 150 million active users in the U.S.
• Significant user base comprising Gen Z and Millennials who prefer digital-first shopping experiences.
• TikTok has over 1 billion monthly active users globally, surpassing Facebook and Instagram's growth.

3. Kronos’ Vision and Goals

• Greg Rubin, CEO of Kronos Advanced Technologies: Thrilled about launching on TikTok.
• Opportunity to showcase cutting-edge air purification products.
• Engage with a younger, tech-savvy audience in a fun and interactive way.

4. Features of KronosAIR on TikTok

• Variety of Kronos products, including FDA-approved air purifiers.
• Direct purchase through the app for a seamless shopping experience.
• Enhanced engagement through TikTok’s video content.

5. Innovative Micro-Influencer Program

• Kronos customers can become micro-influencers by setting up their own TikTok stores.
• Promote Kronos products and earn income through social media presence.
• Expands Kronos' reach through authentic, user-generated content.

6. Market Potential and Industry Insights

• Bloomberg: U.S. TikTok commerce sales expected to rise tenfold to $17.5 billion in 2024.
• Social commerce sales projected to more than double to $144.5 billion by 2027.
• Wellness brands perform well on TikTok, with significant sales in beauty and health categories.

Kronos Advanced Technologies’ launch of the KronosAIR store on TikTok marks a significant step in reaching and engaging a broader audience. By leveraging TikTok's dynamic platform, Kronos aims to enhance its market presence and drive sales of its innovative air purification products. This move not only aligns with current digital shopping trends but also sets the stage for future growth and consumer engagement.