CoolerX, a leader in AI-driven retail media and digital merchandising technology, has announced the promotion of John Gomez to Chief Executive Officer, effective January 1, 2025. This marks a significant milestone as Gomez, previously President and COO, will now guide the company's strategic mission to deliver seamless, omnichannel retail media solutions that help retailers unlock new revenue streams.
1. Leadership Transition and New CEO Role
- John Gomez, with over 25 years of leadership experience, is set to take on the CEO role at CoolerX.
- Founder Arsen Avakian will transition to the CoolerX Board of Directors, continuing to support the company’s growth.
- Gomez will lead CoolerX’s strategic direction, focusing on innovation in retail media solutions.
2. Gomez’s Extensive Background in Retail Operations
- Previous roles include President and CEO of Cardenas Markets and Chief Merchant at Trader Joe’s.
- Gomez has held senior positions at Argo Tea, Panda Restaurant Group, and FedEx Office.
- His expertise in retail marketing, merchandising, and operations positions CoolerX for accelerated growth.
3. CoolerX’s Mission and Technological Achievements
- CoolerX is recognized for its award-winning technology, named best in-store technology by Digiday for both 2023 and 2024.
- The company focuses on delivering omnichannel retail media solutions that help retailers monetize new revenue streams.
- Gomez’s leadership is poised to drive CoolerX’s continued success in the evolving retail media space.
4. Avakian’s Continued Involvement and Focus on Innovation
- Founder Arsen Avakian will focus on incubating new ventures disrupting retail, media, and fintech industries.
- Avakian will continue providing sales, product innovation, and executive support from the Board of Directors.
5. Gomez’s Commitment to Environmental Stewardship
- Gomez serves as Vice Chairperson of the Board for the Western National Parks Association.
- His passion for nature and community engagement reflects a strong commitment to environmental sustainability.
6. Vision for the Future of Retail Media
- Gomez’s leadership is expected to enhance CoolerX’s ability to empower retailers with advanced media solutions.
- The company aims to help partners unlock the full potential of retail media revenue, adapting to the evolving market landscape.
With John Gomez stepping into the CEO role, CoolerX is positioned to further strengthen its leadership in the retail media industry. His expertise, combined with the continued innovation driven by Arsen Avakian, will ensure CoolerX delivers powerful omnichannel solutions that meet the needs of retailers in an ever-changing market.