With more than a decade of proven sales leadership experience, Brooks will oversee Emplifi’s revenue and go-to-market initiatives

Emplifi, a leading customer engagement platform, has announced the appointment of Jennifer Brooks as Chief Revenue Officer (CRO). In her new role, Brooks will oversee revenue operations and lead the global sales team, focusing on high-growth initiatives that prioritize customer-centric tactics.

• New Appointment: Jennifer Brooks joins Emplifi as CRO, bringing over a decade of experience in leading revenue operations for global technology brands.
• Strategic Focus: Brooks will lead the design and implementation of innovative go-to-market (GTM) strategies while building a sales team structured for growth.

Leadership Insights

• CEO's Perspective: Ohad Hecht, CEO of Emplifi, highlights Brooks’ impressive background in global business management and her ability to scale organizations strategically.
• Jennifer Brooks' Vision: Brooks is enthusiastic about joining Emplifi, noting the platform's innovative use of AI and machine learning, which drives social engagement and customer care efficiency for leading brands.

Professional Background

• Previous Roles:
  • Monotype: Served as CRO, leading GTM engagement strategies and revenue generation projects for over seven years.
  • Olapic and Pitney Bowles: Held senior sales leadership roles, including Vice President of Global eCommerce Sales.
  • Magnetic: Founded and led the web development firm until its acquisition by Bridgeline Digital, where she then served as SVP of Enterprise Business Development.

Future Outlook

• Growth Phase: Brooks’ appointment comes at a pivotal stage for Emplifi as it enters an accelerated growth phase, focusing on driving results, increasing revenue, and enhancing digital experiences for global brands.
• Customer Success: Brooks' customer-centric approach and SaaS industry expertise are expected to further elevate Emplifi's position as a leading customer engagement platform.

Jennifer Brooks’ appointment as Chief Revenue Officer marks a significant step for Emplifi in its growth journey. Her extensive experience and strategic vision will be instrumental in driving high-growth initiatives and ensuring exceptional results for Emplifi's clients worldwide.