Irdeto Experience enhances operators’ capabilities with comprehensive super aggregation, insightful data and analytics, improved user experiences, and expanded monetization opportunities.

Irdeto, renowned for its prowess in digital video platform experiences and security, introduces Irdeto Experience at CommunicAsia 2024. This groundbreaking suite revolutionizes how pay-TV, telecom, and streaming operators enhance and secure their video services amidst the era of super aggregation.

1. The Rise of Asia-Pacific Media Market:

   • Explores the rapid expansion of the Asia-Pacific media and entertainment market, driven by factors like improved connectivity and rising connected TV penetration.
   • Highlights the significant growth in online video revenues, projected to reach US $78.5 billion by 2028.

2. Key Benefits of Irdeto Experience:

   • Streamlined Operations: Simplifies video streaming back-ends, reduces fragmentation, and optimizes vendor interactions.
   • Enriched Offerings: Supports super aggregation, unified search, personalized recommendations, and global/local app integration.
   • Enhanced Monetization: Maximizes revenue through comprehensive advertising solutions and versatile business model capabilities.
   • Accelerated Deployment: Facilitates quicker deployment through pre-integrated solutions with Android TV and RDK managed platforms.

3. Navigating Industry Challenges:

   • Discusses the competitive landscape marked by direct-to-consumer streamers and smart TV manufacturers, emphasizing the importance of revenue generation and service diversification.
   • Highlights technology investments aimed at improving user experiences and exploring new monetization avenues.

4. The Innovative Approach of Irdeto Experience:

   • Andrew Bunten, COO of Video Entertainment at Irdeto, emphasizes the platform's innovative features, enhancing viewer engagement through state-of-the-art UI/UX and robust content security.

5. Comprehensive Offerings in Irdeto Video Entertainment Platform:

   • Explores additional solutions within the Irdeto Video Entertainment platform, including Irdeto Armor for content protection and Irdeto Anti-Piracy for combating evolving threats.

Irdeto Experience emerges as a transformative force in the digital video landscape, empowering service providers with a cohesive framework for content delivery, viewer engagement, and comprehensive security. As operators navigate industry challenges, Irdeto stands at the forefront, driving innovation and growth in the evolving media ecosystem.