In today’s fast-paced sales environment, time is of the essence. Unfortunately, a recent report by Salesforce reveals that sales reps spend only 28% of their time actually selling, while the majority of their time is consumed by administrative tasks and prospecting inefficiencies. To address these challenges, we are excited to introduce Flex Search, Lusha’s latest innovation designed to transform how you find and connect with potential customers in 2024 and beyond.
1. What is Flex Search?
- Overview: Flex Search is Lusha’s new prospecting tool that simplifies the process of finding and connecting with decision-makers across industries and geographies.
- How It Works: Users can enter free-text queries such as “VP Marketing Boston” or “VP Sales Construction Miami” to identify professionals in specific roles, industries, and locations.
- Global Reach: With access to over 135 million business profiles worldwide, Flex Search offers an extensive database for discovering new prospects.
Quote from Lusha:
- “Imagine being able to simply write in the kind of audience you are looking for without having to manually filter your target audience one by one.”
2. Enhanced Search Capabilities with Advanced Data Infrastructure
- New Data Engine: Lusha’s upgraded data infrastructure leverages advanced AI and machine learning models for unparalleled accuracy and up-to-date information.
- Performance Improvements: The new system offers 4x faster prospecting, a +50% phone hit rate, and an overall 100% easier user experience.
Quote from Lusha:
- “Our new and upgraded data infrastructure marks a significant milestone in our platform’s evolution, paving the way for even more innovative features.”
3. Benefits of Using Flex Search
- Intuitive Prospect Discovery: Quickly find your ideal customer profile with a streamlined, AI-driven search process.
- Enhanced Results: Access a broad array of search results for a complete view of your target market, leading to more opportunities and accurate connections.
- Optimized Targeting: Apply key filters to refine your search and focus on the most promising leads.
- Improved User Experience: Navigate through prospecting tasks with an intuitive interface that enhances workflow efficiency.
Quote from Lusha:
- “With our new search functionality, you’ll be able to pinpoint your ICP and gain deeper insights into your addressable market, saving you time and effort.”
4. What Sets Lusha’s Flex Search Apart?
- Unique Features: Flex Search combines easy and efficient prospecting with accurate, fresh, and compliant data.
- Integration with Workflows: Seamlessly export findings to your CRM and marketing tools or initiate email sequences. Includes features like buyer intent data, job change alerts, funding information, and technographics.
Quote from Lusha:
- “The new search functionality seamlessly integrates into your workflows, offering valuable insights and streamlining your prospecting efforts.”
5. The Future of Prospecting with Lusha
- Ongoing Innovation: The launch of Flex Search is just the beginning of Lusha’s efforts to continuously enhance the prospecting experience for sales and go-to-market teams.
- Upcoming Features: Look forward to future updates and features designed to further improve how sales professionals find and engage with prospects.
Quote from Lusha:
- “The new capabilities of Flex Search are designed to save time, increase efficiency, and provide deeper insights into your target market.”
The launch of Flex Search by Lusha represents a major advancement in prospecting technology. By leveraging advanced AI and machine learning, Flex Search simplifies the process of finding and connecting with potential customers, making it easier than ever for sales and go-to-market teams to identify and engage with their ideal customer profiles. With features designed to enhance search capabilities, improve results, and optimize targeting, Flex Search is set to revolutionize how you approach prospecting in 2024.