Today, Pendella has announced a strategic partnership to bring affordable, online disability insurance to its customers through Assurity’s API-driven disability insurance service. Pendella is on a mission to provide comprehensive life and disability insurance to its customers through a fully digital application and underwriting process. By partnering with Assurity, this goal is one step closer to fruition.

Many U.S. workers today have no individual disability insurance coverage. Instead, they rely on group coverage policies through their employer, which often don’t provide the necessary coverage to protect their paycheck in the event of an injury or illness. Moreover, these group policies don’t stay with employees when they change jobs, making them less than ideal for those who are looking for more comprehensive and customizable disability insurance options.

Through this new partnership with Assurity, customers who use Pendella’s online platform can now purchase individual disability insurance outside of the usual short- or long-term group policies provided by their employer. These disability policies are highly customizable and easy to sign up for through Pendella's online underwriting platform, as well as fully portable, so they stay with policyholders when they switch jobs.

“Pendella is an ideal partner for providing disability insurance at a time when many Americans are waking up to the reality that they can’t take their ability to keep working for granted,” said Zachary Kane, managing director at Assurity. “Just one bad injury or illness can prevent a person from working for an entire year, which is why we’re happy to partner with Pendella, who can provide the necessary coverage through their online platform.”

"Right now, there is a huge gap in insurance coverage for those who are reliant on their employer's group coverage policies," said Bob Gaydos, CEO and founder of Pendella. "By partnering with Assurity, we can now provide workers with improved access to individual disability insurance, which they are sorely in need of."