digital marketing
Published on : Apr 10, 2025
In a bold move reshaping the marketing landscape, InnoVision Marketing Group of San Diego, CA, and Digital Marketing Group (DMG) of Portland, OR, have announced an expanded strategic partnership. The two agencies are combining their unique strengths under a unified brand—InnoVision Digital Marketing Group (iDMG)—to offer a seamless, end-to-end marketing solution for clients of all sizes, including global brands.
With a team of over 100 professionals, iDMG is poised to deliver creative excellence and performance precision across all platforms.
The formation of iDMG represents the best of both worlds: InnoVision’s creative and strategic brand expertise integrated with DMG’s data-driven digital performance capabilities. This alliance creates a streamlined agency experience where creativity, analytics, and execution converge to produce consistent, measurable outcomes.
Creative Strategy + Digital Performance
Integrated services that blend storytelling and design with data analytics and performance marketing.
Omnichannel Media + Optimization
Campaigns are developed, placed, and optimized across digital and traditional platforms with unified KPIs.
Scalable Solutions for Any Brand Size
Whether supporting a startup or a multinational, iDMG has the scale and flexibility to deliver tailored marketing outcomes.
Custom brand strategy development
Creative storytelling and content creation
Omnichannel media planning and buying
Building high-impact brand engagement
Data analytics and campaign attribution
Programmatic and targeted media buying
Conversion rate optimization
In-depth performance reporting
Together, iDMG delivers marketing campaigns that are as insightful as they are impactful, uniting left-brain logic with right-brain creativity.
“Some agencies specialize in data and others in creative, but it’s rare to find both under one roof,” said Stephen Hodges, Co-founder and Chief Strategy Officer at DMG. “With iDMG, brands get first-party data insights and creative execution from one team, increasing ROI and eliminating disconnects.”
Ric Militi, CEO and Executive Creative Director of InnoVision, added, “This partnership is a game changer. With our combined teams and capabilities, we can serve larger clients with complex needs—without ever compromising our boutique-style attention to every client.”
iDMG isn’t just a service provider—it’s a strategic partner focused on business outcomes. Clients benefit from:
A single, integrated team with unified project management
On-time, on-budget execution with enhanced cost control
Around-the-clock support and clear, proactive communication
Custom marketing strategies aligned with real business goals
With its holistic approach, iDMG is positioned to drive brand awareness, improve customer engagement, and deliver measurable performance in a rapidly evolving digital world.
With the launch of InnoVision Digital Marketing Group (iDMG), the combined power of InnoVision and DMG sets a new standard for agency collaboration. Through the fusion of creativity and data science, iDMG offers brands a smarter, faster, and more impactful way to connect with audiences—and win in today’s competitive market.