Infosys, a global leader in digital services, joins forces with the ABB FIA Formula E World Championship as its official Digital Innovation Partner, spearheading advancements in fan engagement, technology innovation, and environmental sustainability.
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Fan Engagement Revolution:
- Creating an AI-powered Fan Customer Data Platform to engage 500 million fans by 2030.
- Personalized experiences and deep fan engagement opportunities to serve Formula E's global fan base.
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In-Race Insights and Driver Statistics:
- Leveraging Infosys Topaz, providing real-time insights and driver statistics during races.
- Enhancing the viewing experience and offering fans unprecedented access to race data.
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Sustainability Leadership:
- Supporting Formula E's carbon reduction target of 45% by 2030.
- Transforming carbon reporting capabilities with AI-driven accuracy, reliability, and traceability.
Quotes and Vision:
- Jeff Dodds, CEO of Formula E, highlights Infosys' expertise in driving the future of electric motorsport.
- Sumit Virmani, EVP & Global CMO of Infosys, emphasizes the alignment of sustainability and innovation in the collaboration.
Brand Momentum and Previous Associations:
- Infosys' successful partnerships with global sports entities such as Roland-Garros, Australian Open, and ATP.
- Accelerating brand momentum through collaborations with Madison Square Garden properties.
About Formula E and ABB FIA Formula E World Championship:
- Formula E's distinction as the world's first all-electric FIA World Championship and its commitment to net-zero carbon since inception.
- Uniting automotive manufacturers, partners, broadcasters, and host cities to accelerate sustainable human progress and innovation in electric vehicles.
Infosys' partnership with Formula E signifies a commitment to driving digital innovation and sustainability in motorsport. Through AI-led initiatives, enhanced fan engagement, and environmental stewardship, this collaboration aims to redefine the future of electric motorsport, fostering a better world for people and planet alike.