Infobip, the global cloud communications platform, and Community, the leading messaging and engagement platform, have announced a groundbreaking partnership with the Los Angeles Chargers. This collaboration utilizes Apple Messages for Business to create an innovative fan engagement experience, setting a new standard for the sports industry.

Partnership Overview:

• Collaborating Entities:
  • Infobip: Global cloud communications platform.
  • Community: Leading messaging and engagement platform.
  • Los Angeles Chargers: First professional sports franchise to adopt this innovative approach.
• Objective:
  • Enhance fan engagement through AI-driven chatbot technology and personalized messaging.

Technology and Features:

• AI-Driven Chatbot:
  • Enables quick, easy access to game day updates, player news, and stadium details.
  • Provides information through a trusted source, enhancing fan experience.
• Apple Messages for Business:
  • Second most popular channel on Community, following WhatsApp.
  • Facilitates seamless communication between the Chargers and their fans.

Statements from Leadership:

• Ethan Gustav, Group President for North America at Infobip:
  • Expressed excitement about pioneering the future of fan engagement with Community and the Chargers.
  • Highlighted the potential of Infobip's platform in transforming brand-audience connections across industries.
• Josh Rosenheck, Co-founder and CEO of Community:
  • Emphasized the expansion of Community in the rich messaging ecosystem.
  • Excited about collaborating with Apple and Infobip to enhance services.
  • Aimed to redefine connections between teams, brands, and their audiences.

Impact and Benefits:

• Fan Experience:
  • Provides a revolutionary way for fans to stay updated and connected with the Chargers.
  • Sets a benchmark for other sports teams to follow.
• Business Growth:
  • Demonstrates how businesses can leverage AI-enhanced communication solutions.
  • Fosters customer loyalty and drives growth through improved engagement strategies.

Future Prospects:

• Industry Influence:
  • Potential to transform fan engagement across various sports franchises.
  • Opportunity for brands to adopt similar AI-driven communication solutions.

The partnership between Infobip, Community, and the Los Angeles Chargers marks a significant milestone in fan engagement. By leveraging AI-driven chatbot technology and Apple Messages for Business, this collaboration not only enhances the fan experience but also showcases the potential of innovative communication solutions in driving business growth and customer loyalty.