Domain Engine offers AI powered domain search with more intelligent, flexible and personalized capabilities.

Identity Digital™, a leader in domain names and related technologies, has announced a major upgrade to its Domain Engine search tool. The expansion introduces new artificial intelligence capabilities and enhanced API functionality, making domain searches smarter, more flexible, and personalized for millions of website creators worldwide.

1. Challenges in Domain Availability

   • Traditional domain names are becoming scarce, making it difficult for website creators to find intuitive and memorable web addresses.
   • With hundreds of domain extensions available (e.g., .business, .info, .pro), traditional search tools struggle to surface the most relevant options.

2. Introduction of AI-Powered Domain Search

   • Identity Digital’s Domain Engine addresses this challenge by integrating AI-driven refinements.
   • The new features offer more accurate, dynamic, and relevant domain suggestions, simplifying the process for website creators to find their perfect domain.

3. Benefits for Registrars and Website Creators

   • Domain Engine is a turnkey, registry-neutral search solution that enhances the search experience for registrars and website creators alike.
   • The tool helps registrars provide smarter, personalized search experiences, driving higher conversions and better outcomes for users.

4. Competitive Advantage

   • In recent tests, Domain Engine outperformed leading competitors by delivering 2x more relevant top-level domain (TLD) suggestions.
   • It increased conversion per search by over 100% and boosted total transaction revenue by 73%.

5. Customer Testimonials

   • Del Putnam, Team Lead for Domains at WordPress.com, highlights that Domain Engine integrates seamlessly into their workflow, providing users with a wide range of domain options that enhance digital identity.
   • Other registrars like Sav.com, Porkbun, Hostinger, Name.com, and WordPress.com have adopted Domain Engine to improve their domain search capabilities.

6. Enhanced Features of Domain Engine

   • Flexibility: Domain Engine can power the entire search experience or complement an existing setup.
   • Customization: Tailor search results with geotargeting, priority TLD weighting, and other tools.
   • Turnkey Solutions: Implement quickly with just one API command.
   • Insights: Gain valuable insights into customer search preferences through data and reporting tools.
   • Extensive Catalog: Access TLDs across all registries to ensure customers find their ideal domain.
   • Cost-Effectiveness: Domain Engine’s powerful search technology is available at no cost.

Identity Digital’s Domain Engine represents a significant leap forward in domain search technology. By integrating AI and expanding its API functionality, the tool offers website creators and registrars a smarter, more flexible, and personalized search experience. With these enhancements, Domain Engine solidifies its position as a game-changer in the domain industry, driving better outcomes and higher conversion rates.