Haberfeld/HabWell, a strategic growth partner for community financial institutions and healthcare entities, proudly announced winning six Prism Awards and four Sterling Awards at the 2025 Prism Awards ceremony hosted by the American Marketing Association (AMA) of Lincoln on May 8.

The company excelled in multiple Small Business categories, including Guerilla Marketing, Social Media, Digital Advertising, Special Events, and Direct Marketing Print Campaign.

Full List of Awards

• Prism Award in Guerilla Marketing for the HabChat podcast

• Sterling Award in Microsite for the HabWell website

• Sterling Award in Social Media for the “Referral Strategies” HabChat episode

• Prism Award in Social Media for the “Growing Your People” HabChat episode

• Sterling Award in Logo for the HabWell logo

• Prism Award in Digital Advertising for Citizens State Bank’s weather-triggered ads

• Prism Award in Digital Advertising for Mountain West’s “Golden Ticket”

• Prism Award in Special Events for Seneca Savings’ “New Manlius Branch”

• Prism Award in Direct Marketing Print Campaign for PFCU’s “Bank Like a Hero”

• Sterling Award in Direct Marketing Print Campaign for PFCU’s sweepstakes mailer

The Prism Awards

Held annually and sponsored by the AMA of Lincoln, the Prism Awards celebrate outstanding creative work from advertising agencies and in-house marketing teams in Lincoln, Nebraska, and nearby regions. Judging rotates yearly by AMA chapters from different cities, awarding Sterling and the prestigious Prism Awards.

Haberfeld/HabWell has won multiple awards in 2023 and 2024 as well, and this year notably swept the Direct Marketing Print Campaign and Social Media categories in Small Business.

Company Statement

“We are delighted to again be recognized in such fiercely competitive categories, reinforcing the astounding results our clients experience in growing core relationships,” said Tim Karstens, VP & Creative Director at Haberfeld. “It’s an honor to be in the same room as so many accomplished marketing teams who consistently deliver high-caliber work. Our congratulations go to everyone involved.”