Goldcast, the AI-powered video platform for B2B marketers, unveiled a bold new agentic product vision at AI Marketing School, co-hosted with the AI Marketing Alliance. The company also opened beta access for its first agentic solutions—AI tools designed not just to assist, but to act as autonomous teammates driving measurable business outcomes.

Unlike traditional AI plug-ins, Goldcast’s agents understand brand context, anticipate marketer needs, and execute toward results such as pipeline growth, reach, and ROI.

“Marketers don’t need more dashboards or editing tools—they need outcomes,” said Palash Soni, CEO and Co-founder. “Our agents eliminate bottlenecks and deliver real results, whether that’s polished video content, stronger campaign performance, or actionable event insights.”

First Agentic Tools in Beta

Goldcast launched three initial agents:

• Agentic Video Editor (Beta): Turns raw recordings into polished, branded videos—complete with jump cuts, captions, and scene transitions—ready to publish in minutes.

• Agentic Content Curator (Beta): Finds the most relevant, high-impact clips across a brand’s library to support campaigns, storytelling, or role-specific messaging.

• AI Event Analyst (Coming Soon): Benchmarks events against historical and industry data, delivering actionable insights to improve engagement, prove ROI, and guide next steps.

Together, these tools reduce manual work, accelerate speed-to-market, and enable marketers to scale video and event impact consistently.

Context: A Shift to Agentic Marketing

The announcement took place during AI Marketing School, a virtual program for senior marketers featuring leaders from OpenAI, Salesforce, Zapier, and the Marketing AI Institute. Sessions focused on AI-ready teams, workflow automation, and responsible innovation, highlighting how agentic systems are shaping the future of marketing operations.

Goldcast invited attendees to join the beta waitlist, giving marketers early access and a chance to influence the roadmap for future agentic capabilities.

“With Goldcast Agents, every marketer gets a 24/7 collaborator,” added Soni. “This is the start of a truly agentic video content operating system.”

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