digital marketing social media
Published on : Oct 8, 2025
Gladius Communications, a leader in strategic and transformation communications, has acquired Kylee Social, a boutique digital and social media agency, to strengthen its data-driven creative and digital engagement capabilities.
As part of the acquisition, Kylee Social founder Paige Knapp joins Gladius as Vice President, leading the firm’s new digital and social media practice. This move positions Gladius to deliver fully integrated communications programs, combining high-level strategy with measurable digital activation and community management.
“Combining forces with Gladius gives our team the scale and strategic breadth to amplify the impact we've built for clients since our inception in 2020,” said Paige Knapp, CEO of Kylee Social. “By integrating a data-driven approach and social-first expertise with Gladius’ strategic depth, we can help clients create greater business impact, stay ahead of trends, and tell richer stories than ever before.”
The acquisition expands Gladius’ capabilities across change communications, transformation, public relations, thought leadership, employee engagement, digital content, social media management, analytics, and paid social advisory services. Clients of both firms benefit from integrated planning and execution with measurable outcomes.
“Paige and the team at Kylee Social are absolute experts in the digital and social media space,” said B.J. Talley, Founder & President of Gladius Communications. “Together, we are better positioned to help clients accelerate growth, build stronger audience communities, and measure clear, meaningful business outcomes.”
This marks Gladius’ second strategic acquisition since October 2024, following its purchase of Marcoux Strategies, which strengthened its corporate communications solutions for the defense technology sector.
By combining strategic counsel with robust digital execution, Gladius aims to offer modern, comprehensive communications solutions that drive measurable business results in an increasingly digital-first world.
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