artificial intelligence customer experience management
Published on : Feb 6, 2025
GetWhys, a leading provider of AI-driven customer insights, today announced a $2.75 million seed funding round to further its growth and expand its innovative platform. The round, led by Next Frontier Capital with participation from Tuesday Capital and Capital Eleven, brings GetWhys' total funding to $3.5 million. The funding will be used to scale the engineering team, enhance product development, and support customer growth.
"GetWhys stood out because of Philippe and Tyler’s deep expertise, informed by their years of experience supporting some of the largest global software companies," says Erika Nash, Partner at Next Frontier Capital. "Their pioneering approach to AI-driven market intelligence is set to revolutionize the way customer-facing teams, including marketing, product, sales, and customer success, operate."
In the past, Go-to-market (GTM) teams faced significant challenges in acquiring customer insights. The traditional methods—such as spending thousands of dollars on expert network interviews or market research projects—were not only costly but also time-consuming and difficult to repurpose. This hindered the ability of GTM teams to make informed, agile decisions. GetWhys was founded to solve this problem by offering a cost-effective, instant solution that combines a proprietary database of in-depth interviews with customers and internal enterprise data, such as call recordings and market research assets.
GetWhys’ platform, powered by InsightDB, is designed to fill in enterprise blind spots by leveraging anonymized customer conversations. The company’s trained interviewers conduct these in-depth conversations with customers, providing businesses with valuable insights into their customers’ needs and pain points.
GetWhys offers two key products for its users: Compass and Echo.
Compass, launched last year, helps GTM teams gather competitive intelligence, build buyer personas, and develop their GTM motions. Unlike other tools that synthesize internet data, Compass surfaces never-before-documented firsthand experiences, offering a more reliable and valuable competitive advantage.
Echo, launched today, aids in content development by using authentic customer perspectives and behavioral data to run an instant focus group. Echo ensures that every piece of content—whether it's web copy, SDR emails, or marketing materials—resonates with the audience and aligns with the organization’s messaging framework and buyer personas.
Several early adopters have already shared their positive experiences with GetWhys:
Tyler Honsinger, CPO and cofounder of GetWhys, sums up the company’s mission: "The ultimate goal of market research isn’t just to produce insights, but to drive actionable outcomes. Our products integrate customer insights directly into our users’ workflows, allowing them to do better work, faster."
With this new funding, GetWhys is poised to further its mission and empower even more teams with the voice of their customers, enabling businesses to make smarter, data-driven decisions.
GetWhys is setting new standards in customer research, empowering GTM teams with the tools to seamlessly integrate customer insights into their everyday workflows. With this new funding, GetWhys is on track to enhance its product offerings and scale its impact, helping businesses grow faster and more efficiently by leveraging the true voice of the customer.