• All-in-one solution that enables users to create, market and monetize their content with multiple revenue options

• Available features at launch include AI Course Creator, webinars, premium (paid) newsletters, advanced email marketing, and marketing automation

• Nearly half (44%) of content creators point to marketing as a major challenge in promoting their online courses

GetResponse, a global leader in email and digital marketing, has launched the GetResponse Content Monetization Platform. This all-in-one solution is designed to empower online educators, solopreneurs, and content creators by equipping them with tools to create, market, and monetize their expertise.

• New Platform Launch:

  • GetResponse's Content Monetization Platform combines email marketing and content monetization into one affordable and easy-to-use platform.
  • It is designed to help content creators build revenue-generating businesses, offering tools like AI Course Creator, webinars, premium (paid) newsletters, advanced email marketing, and automation.

• Simon Grabowski’s Vision:

  • Simon Grabowski, Founder and CEO of GetResponse, emphasized that the platform offers creators the opportunity to grow their business just as GetResponse has helped nearly half-a-million customers over the past 25 years.
  • With this platform, GetResponse expands into the creator economy by leveraging its expertise in email marketing and automation.

• Industry Growth and Demand:

  • Online learning has grown in popularity, with 65% of users finding it more effective than traditional in-person education.
  • The e-learning market is a booming industry, and GetResponse aims to help creators tap into this market by simplifying content creation and monetization.

• Tackling Creator Challenges:

  • Marketing and audience building remain significant challenges for creators, as revealed in GetResponse’s survey of 1,000 course creators.
  • The platform offers marketing tools like paid newsletters and AI Course Creator to help streamline the process, enabling creators to focus on their content and save up to 40% of working time.

• Courses from Industry Experts:

  • The platform will feature courses from industry leaders, including Dennis Yu, Michaela Alexis, Dr. Carrie Rose, Erik Huberman, and Carlos Gil, GetResponse’s own Brand Evangelist.
  • These courses will cover key marketing topics like personal branding, email marketing, Facebook Ads, and public speaking, aimed at helping creators maximize their earning potential.

The GetResponse Content Monetization Platform is designed to empower content creators by simplifying the creation, marketing, and monetization of online learning experiences. With built-in tools for audience growth and revenue generation, the platform offers a comprehensive solution for the growing creator economy.