GetReal Labs Emerges to Combat Deepfakes and Malicious AI Content | Martech Edge | Best News on Marketing and Technology
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GetReal Labs Emerges to Combat Deepfakes and Malicious AI Content

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GetReal Labs Emerges to Combat Deepfakes and Malicious AI Content

GetReal Labs Emerges to Combat Deepfakes and Malicious AI Content

PR Newswire

Published on : Jul 1, 2024

Company brings together innovative technology with top media forensics  and cybersecurity experts to safeguard against deception

GetReal Labs, the world's leading authority on malicious manipulated content and deepfakes, has launched from stealth. Incubated by Ballistic Ventures and UC Berkeley Professor Hany Farid, GetReal Labs aims to tackle the increasing threats posed by AI-generated content.

Background and Motivation

  • Incubated by Ballistic Ventures and Hany Farid over the past two years.
  • Ted Schlein and Hany Farid emphasize the urgent need to address AI threats.

Mission and Vision

  • Protect organizations from AI-generated threats.
  • Offer forensic solutions for multimedia content.
  • Provide real-time detection of malicious voice and video.

Applications and Use Cases

  • Fraud prevention and trusted communications for financial institutions and corporations.
  • Verification and integrity for media organizations.
  • Law enforcement and national security for government agencies.

Leadership and Team

  • Led by Ted Schlein and Hany Farid, with Jim Brennan as Chief Product and Technology Officer.
  • Brennan brings over two decades of experience in product vision and engineering leadership.

Investment and Support

  • Raised investments from Ballistic Ventures and Venrock.
  • Roger Thornton, Co-founder of GetReal Labs, joins the board.

GetReal Labs is poised to revolutionize how organizations protect themselves from deceptive content, leveraging advanced technology to authenticate content and detect deception. With strong leadership and substantial investment, GetReal Labs is ready to face the growing challenges of the AI era.