AI is no longer a buzzword—it’s becoming the backbone of small business marketing. FullFlex.Agency, a Salt Lake City–based hybrid marketing shop, is rolling out expanded AI-powered services alongside its flat-rate “All You Can Market” packages, positioning itself as a growth partner for startups, SMBs, and national brands.

The agency, which calls itself one of Utah’s fastest-growing, blends traditional marketing with digital expertise and AI-first innovation. The pitch is simple: businesses shouldn’t have to choose between cost transparency and cutting-edge tools.

AI Meets Marketing Fundamentals

FullFlex’s new AI offerings read like a buffet for businesses looking to scale:

• Generative AI Engines for content, SEO, and campaign scaling

• Agentic AI Systems for casinos and hospitality, driving personalized guest experiences

• AI Employees for contractors in HVAC, plumbing, and painting, handling lead follow-up, scheduling, and retention

“AI isn’t a trend—it’s a turning point,” said Justin Lizama, Founder & CEO of FullFlex.Agency. “From HVAC in California to casinos in the Pacific Northwest, logistics in Las Vegas, and e-commerce on the East Coast, we help businesses use AI to scale faster and smarter.”

“All You Can Market” Pricing

The agency’s flat-rate marketing packages are tiered by business revenue—a model designed to remove guesswork from scaling budgets:

• <$2,500/month revenue → $497/month

• $2,500–$10,000/month → $997/month

• $10,000–$49,999/month → $2,097/month

• $50,000+/month → 10% of monthly net revenue

Each tier covers the full stack: web design, branding, SEO and GEO optimization, paid ads across Google, Meta, and TikTok, social media, email and SMS marketing, plus analytics and growth strategy.

For SMBs wary of ballooning agency retainers, the Netflix-style pricing could prove a differentiator.

Case Studies in AI at Work

The agency points to early client use cases to prove its model:

• HVAC contractors in California using AI “employees” to boost lead retention

• Casinos in the Pacific Northwest deploying agentic AI for guest personalization

• 3PL providers in Las Vegas leveraging automation for logistics

• Skin care brands in Salt Lake City and Seattle scaling content and social reach

• E-commerce brands on the East Coast automating campaigns with generative AI

The throughline is AI doing the heavy lifting while business owners focus on growth.

The Bigger Picture

FullFlex joins a growing list of agencies rebranding themselves as AI-native marketing partners, part of a wave reshaping the $475 billion global digital ad market. Competitors from boutique firms to giants like Accenture Song are pushing AI-driven campaign management, but FullFlex’s flat-rate transparency may hit a nerve with SMBs tired of murky billing.

The takeaway: in a crowded agency landscape, offering both AI innovation and budget clarity might just be the winning formula.

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