FreeCast Launches YouBundle: A Customizable Streaming Solution | Martech Edge | Best News on Marketing and Technology
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FreeCast Launches YouBundle: A Customizable Streaming Solution

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FreeCast Launches YouBundle: A Customizable Streaming Solution

FreeCast Launches YouBundle: A Customizable Streaming Solution

Business Wire

Published on : Oct 8, 2024

The customized bundle-builder is the first piece of FreeCast’s whole-industry media solution.

FreeCast is excited to announce the launch of YouBundle, a new service that empowers consumers to create customized bundles of streaming video products, centralizing their subscription management and consolidating media costs into a single monthly payment. This consumer-facing product marks the first phase of FreeCast's omni-channel media industry solution, with more announcements expected as the company tackles various challenges in the OTT (Over-the-Top) television space.

Addressing the Confusion in Streaming Media

The streaming media market is increasingly confusing and costly to navigate, particularly as cable TV faces a rapid decline. Consumers are in dire need of a solution. YouBundle is designed to give consumers control, allowing them to select only the subscription services they want based on their preferences and budgets. The base FreeCast service aggregates over 500 free streaming channels along with hundreds of thousands of ad-supported and pay-per-view TV episodes and movies. This creates the single-source TV experience that consumers have long requested, enabling them to binge, pay, pause, and restart subscriptions from a unified menu.

Comprehensive Content Aggregation

YouBundle aggregates all major subscription video-on-demand services, including Netflix, Disney+, and Max, as well as virtual pay-TV bundles like YouTube TV, Sling TV, and FuboTV. Furthermore, with FreeCast Home and an antenna, users can also access local broadcast channels such as ABC, CBS, NBC, FOX, and PBS.

Industry Impact and Vision

William Mobley, CEO of FreeCast, elaborated on the significance of YouBundle within the company’s comprehensive industry strategy: “What we’ve done with YouBundle is bring together a lot of the solutions we’ve been working on for years into one easy product. That’s what the consumer needs, and more importantly, it’s what the industry needs right now. Big picture, this is about more than just consumers paying too much or being able to find their shows and movies; billions of dollars and thousands of media industry jobs are at stake with these very problems. Our approach is to tackle them in a big-picture way. The launch of YouBundle is the first piece of that, and we’ll have industry-facing solutions that work together with it following shortly.”

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