FredNats Launch Pointsville Loyalty Platform to Enhance Fan Experience | Martech Edge | Best News on Marketing and Technology
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FredNats Launch Pointsville Loyalty Platform to Enhance Fan Experience

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FredNats Launch Pointsville Loyalty Platform to Enhance Fan Experience

FredNats Launch Pointsville Loyalty Platform to Enhance Fan Experience

EIN Presswire

Published on : Apr 23, 2025

The Fredericksburg Nationals (FredNats), 2024 Carolina League Champions, are taking fan engagement to the next level by partnering with Pointsville, an advanced loyalty platform. This collaboration introduces a modern gamified rewards system that connects fans with their team in dynamic new ways. As Pointsville’s first partnership in Minor League Baseball (MiLB), this move signals a significant milestone for both organizations, elevating the digital fan experience in professional sports.

What the Pointsville Platform Offers FredNats Fans

1. Gamified Loyalty Experience

  • Fans earn points for attending games, participating in team promotions, and watching exclusive FredNats content.

  • Points can be redeemed for:

    • Official merchandise

    • VIP game-day experiences

    • Collectible memorabilia

    • And more exclusive rewards

2. A Community-Focused Digital Upgrade

  • The loyalty system is designed to reward FredNats' passionate fan base for ongoing support throughout the season.

  • Enhances community building through interactive engagement and recognition.

3. Strategic Expansion for Pointsville

  • Marks Pointsville’s entry into Minor League Baseball, expanding its footprint across the broader professional sports landscape.

  • Demonstrates Pointsville’s commitment to enhancing sports fan experiences through innovative technology.

What Leaders Are Saying

FredNats’ Perspective

“This partnership with Pointsville gives us a powerful tool to reward our fans,” says Kelvin Long, VP of Ticket Sales and Service.

“It’s a fun, modern upgrade to how we build community around FredNats baseball.”

Pointsville’s Vision

“This is a key expansion for Pointsville,” says Gabor Gurbacs, founder and CEO.

“We’re improving the experience of baseball fans through custom loyalty tools and meaningful rewards.”

Fan Access and Future Integrations

  • Fans can already access the program through a dedicated loyalty website.

  • Future updates may include ticketing and retail integrations, providing a seamless, all-in-one fan engagement experience.

The FredNats are setting a new benchmark for fan engagement in Minor League Baseball. By partnering with Pointsville, they’re not only rewarding loyalty but also creating a tech-forward, interactive fan culture that aligns with the future of sports entertainment. This partnership underscores a growing trend in MarTech-driven fan experiences across the sports industry.